If you love fishing, chances are someone helped spark that passion early in your life. Whether it was a parent, grandparent, neighbor, or family friend, that first experience on the water can shape a lifetime of outdoor adventure. To keep that tradit …

When choosing a casting reel, most anglers focus on specs like spool size, line capacity, and bearing count—but few specs are more critical than gear ratio. For bass fishing in particular, selecting the correct gear ratio can directly impact yo …

Panfish are often considered the most accessible fish to catch, yet they can also be surprisingly finicky. While artificial baits like Berkley Gulp! Alive! Minnows or Gulp! Alive! Maggots offer excellent alternatives when live bait isn’t availa …

Planer board fishing is one of the most effective ways to cover water and target suspended fish, especially when trolling for walleye, salmon, trout, and even crappie. Yet for many beginners, the technique can seem complex—or even intimidating. …

It’s no secret that casting a “jighead minnow” to targets on your forward-facing sonar (FFS) is arguably the most utilized technique in bass fishing today. Thanks to the incredible forward facing sonar technology we have at our fing …

Tuning a crankbait is one of the most overlooked but essential skills for any serious angler. If you've ever wondered why your crankbait veers off course or fails to trigger strikes, it may be out of tune. In this guide, you'll learn how to tune a cr …

If you're a beginner bass angler, you've probably heard terms like Texas Rig, Carolina Rig, or Ned Rig tossed around in your research. At first, these may seem confusing, but once you understand the setup and purpose behind each one, they’ll be …

Smallmouth bass can be aggressive, selective, or downright stubborn depending on the conditions. Whether you’re fishing deep rock piles, clear rivers, or cold northern lakes, having the right lure makes all the difference. These are the best sm …

Whether you're swimming a jig through grass, dragging one over rocky points, or flipping tight cover, choosing the best jig for bass can make a big difference. The right jig matches the conditions, bass behavior, and your fishing style. This guide br …

Whether you're dragging a worm across a rocky bottom or flipping heavy cover with a creature bait, choosing the best soft plastic for bass can greatly improve your success. The right bait offers lifelike motion and matches what bass want. This guide …

Whether you're finesse fishing with small soft swimbaits or launching giant glide baits in search of trophy bass, choosing the best swimbait is crucial. The right swimbait helps you mimic baitfish movement and trigger big strikes. This guide breaks d …

Whether you're finesse fishing with swimbaits or launching giant glide baits in search of trophy bass, choosing the best swimbait rod is crucial. The right rod gives you the casting distance, sensitivity, and power needed to present swimbaits effecti …