Shop Ice FishingHoliday Shipping
Free shipping on all orders over $50
Shop Ice FishingHoliday Shipping
Holiday Shipping DeadlinesHoliday Shipping Deadlines
It's beginning to look a lot like Christmas! Use code CHEER10 today and take $10  off your purchase of $50 or moreIt's beginning to look a lot like Christmas! Use code CHEER10 today and take $10  off your purchase of $50 or more
Up to 15% off Smithwick Lures!Up to 15% off Smithwick Lures!
10% off the Okuma Epixor XT Spinning Reel10% off the Okuma Epixor XT Spinning Reel
Up to 15% off Maxima LineUp to 15% off Maxima Line
Up to 80% off All Pro RodsUp to 80% off All Pro Rods
15% off Mustad Hooks15% off Mustad Hooks

Featured Items

NewAbu Garcia Ike Signature Finesse Spinning Rod
Abu Garcia Ike Signature Finesse Sp...
7 Models available
Bring sophistication and subtlety to your fishing arsenal with the Abu Garcia Ike Signature Finesse Spinning Rod. The Ike Signature Series of rods is the outcome of over five years of concentrated research and development alongside Elite Series Pro Mike Iaconelli to bring precision and power strong enough for the pros. Abu Garcia worked directly with Mike to design and dial in specific actions that cater to his fishing style. The Finesse series of spinning rods highlight the blank construction c...
$129.99
Clam Fish-Well Floating Livewell
Clam Fish-Well Floating Livewell
(1)
Clam Fish-Well Floating Livewells will keep your fish from getting frozen or slimy while waiting for you on the ice. Simply lower Clam Fish-Well Floating Livewells into a pre-drilled hole in the ice, and then you can place your fish inside. Closed-cell foam helps to keep the bag afloat without taking up any extra space. Instead of relying on a bulky bucket, turn to Clam Fish-Well Floating Livewells. You'll be glad you did!
$19.99 - $22.99
Northland Predator Rig
Northland Predator Rig
(4)
The Northland Predator Rig is a deadly "quick-strike" bait presentation for large toothy predators; such as Northern Pike, muskie and walleye. These rigs are just as deadly whether used below a tip-up or a large float. The Predator Rig is constructed of 45# Surflon nylon coated stainless steel wire and features a "Y-Yoke Harness", designed to present live or dead bait in the most natural way possible.
$5.29
Rapala Jigging Rap
Rapala Jigging Rap
26 Colors available
(159)
Rapala Jigging Raps swim in tantalizing circles right in the middle of suspended game fish. These lures are very popular for ice fishing. Jigging Raps can also be used for all game fish species, and vertical jigging can bring fantastic results in the dog days of summer. Fish hold at certain depths and Rapala Jigging Raps allow you to reach them consistently, taunting them into a strike.
$4.99 - $6.99
NewWorden's Rooster Tail Box Kit
Worden's Rooster Tail Box Kit
Since the 1950's, Worden's Original Rooster Tail is known worldwide as one of the most productive lures, for multiple species. The Worden's Rooster Tail Box Kit is the perfect pack for novice anglers. Each package contains five original Rooster Tails and one vibric Rooster tail to match any fishing condition you may encounter. The original Rooster Tail combines a spinning blade with pulsating hackle tail for an irresistible lure. The vibric Rooster Tail utilizes a noise producing design to bette...
$16.99