Berkley Gulp! Alive! Fish Fry is the next generation in Gulp! technology. Now your favorite baits come floating in the "Magic Gravy;" this enables you to recharge your baits by putting them back in the jar. The new Gulp! Alive baits absorb 20% more Gulp! scent and attractant which makes them at least 20% more effective than the 1st generation baits. They also have a 34% better swimming action than original Gulp!
Berkley Gulp! Alive! Fish Fry are made in the U.S.A.