Buy 3, Get 1 One Free on Select In-Stock Ice Lures

The Salmo Chubby Darter has become a must-have lure among ice anglers. The unique action of the Chubby Darter is primarily for vertical fishing where the bait quivers and darts as the angler pulls upward on the rod tip. Trout, perch, crappie, walleye, and pike all fall for the Chubby Darter. More and more, anglers are using Salmo Chubby Darters in open water as it can be used like any lipless crankbait, but it sinks at a much slower rate, so it can be fished above and around cover.

The Acme Hyper Glide is hands-down one of the best vertical jigging lures on the market today. The Hyper Glide features a minnow body with moving wings that open and flutter as the bait glides down into the strike zone, resembling real fish fins. You can cast the Acme Hyper Glide in open water, allowing it to search and hunt fish over a large area. For use while ice fishing, you can shake it vertically, letting the wings open and close quickly. The Acme Hyper Glide offers unprecedented jigging a...

Northland UV Forage Minnow Darts have an awesome darting and swimming action that attract even sluggish fish. These jigs are designed to be jigged vertically, but also shine in open-water casting applications. UV Forage Minnow Darts feature a highly-visible, UV-enhanced, optically-brightened finish.

VMC Tungsten Tubby Jigs are super fast dropping jigs constructed of heavy duty tungsten which offers the same weight as traditional lead at half the size jig head. These jigs are precision balanced with a 90 degree hook eye to keep your jig in the perfect horizontal position at all times. The VMC Power Gap hook increases hook setting power and performance compared to other competitive micro jigs. Each package contains two jigs.

Rapala Rippin' Raps feature a deep bodied lipless profile designed to be cranked, ripped, swam or jigged. The skinny profile allows these baits to flutter on the fall. Whether retrieved fast or slow, Rapala Rippin' Raps have a rapid vibrating action accentuated by the loud BB rattle system. Textured scales, gills and 3D holographic eyes add to the fish attracting features of these lures.

Custom Jigs & Spins Slender Spoons are a bent ultralight spoon that offers incredible action and flashy attraction. Each of the Slender Spoons are individually blister packed and comes complete with its own size 1 or size 2 snap. These versatile spoons can be fished on open water or on hard water.

VMC Tingler Spoons offer a wide wobbling action that mimics the movement of a dying baitfish with its curved body and V-Shape design. The large holographic eye and live baitfish patterns increase anglers' odds of catching more fish. The VMC Ultra Glow colors last up to 15 minutes before needing recharged.

It might be small, but it fishes heavy! The Fiskas Hand-Painted Wolfram Tungsten Jig is top quality and perfect for ice fishing. This tungsten jig helps you get deep, right into the middle of a school! Designed with a sticky sharp hook, the jig easily pierces the lip of a panfish and won't let them get away. You'll expertly bring home dinner this winter with the Fiskas Hand-Painted Wolfram Tungsten Jig.

The Reef Runner Cicada blade bait is perfect for casting and jigging. Because of their enticing actions, Cicadas are irresistible to all species of fish. These baits have an erratic wobbling motion during the retrieve and features holographic sides and a double hook. The larger sizes are great for bass and medium sized gamefish while the smaller sizes are perfect for vertical jigging and ice fishing.

Bay de Noc Lure Co. Swedish Pimples are superb jigging lures that are very popular for ice fishing. This type of lure has been widely used in Sweden for over 100 years with exceptional results on both fresh and saltwater fish. Jig it summer or winter! Their proven ability to take walleye, trout, coho salmon, northern, bass, pan fish, and many saltwater species makes owning this lure a must for any fishermen. These quality Swedish Pimple lures are forged of solid brass. All are rigged with a treb...

Rapala Jigging Raps swim in tantalizing circles right in the middle of suspended game fish. These lures are very popular for ice fishing. Jigging Raps can also be used for all game fish species, and vertical jigging can bring fantastic results in the dog days of summer. Fish hold at certain depths and Rapala Jigging Raps allow you to reach them consistently, taunting them into a strike.