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Lures & Baits
Lures & Baits
NewA-TOM-MIK Rhys Davis Meat Rig
A-TOM-MIK Rhys Davis Meat Rig
16 Colors available
For trolling the Great Lakes, you need the A-TOM-MIK Rhys Davis Meat Rig! Insert a herring strip into the head and run the Rhys Davis Meat Rig behind your favorite spin doctor or flasher for a delectable presentation. This rig has a leader with a swivel below the third fly for easy re-rigging of beat up or worn leaders. It is tied with 40-pound Gamma fluorocarbon line with an 80-pound stainless steel bead chain and one treble hook. The well-built A-TOM-MIK Rhys Davis Meat Rig is sure to pull in ...
$19.99
NewRhys Davis Large Teaser Cut Bait Head
Rhys Davis Large Teaser Cut Bait Head
6 Colors available
Next time you're trolling using herring or alewife, make sure to pair with the Rhys Davis Large Teaser Cut Bait Head. These cut bait heads come unrigged, leaving you with many different rigging options. These heads are excellent when rigged behind dodgers, flashers, spin doctors, lead core, a downrigger, or even a dipsy diver. For your next big catch, troll with the Rhys Davis Large Teaser Cut Bait Head. Get yours today!
$19.99
NewFreedom Tackle Herring Cutbait
Freedom Tackle Herring Cutbait
12 Colors available
Conquer any fishing condition you may face while trolling with the Freedom Tackle Herring Cutbait! The Herring Cutbait lure is highly versatile and works great behind a dipsy, downrigger, or flasher, to cover the entire water column with its tantalizing roll. Featuring a through-wire construction, this hard body trolling lure can withstand the abuse of salmon, trout, or walleye. With a lifelike finish and UV coating, fish don't stand a chance when you've got the Freedom Tackle Herring Cutbait th...
$8.99 - $9.99
NewRapture Trolling Flies Lake Trout Rig
Rapture Trolling Flies Lake Trout Rig
12 Colors available
Troll slower and more efficiently than you ever imagined when you're using the Rapture Trolling Flies Lake Trout Rig! Fully assembled and ready to fish out of the package, all you have to do is trim the leader to your desired length and add it to your favorite flasher or dodger. Built using a Spin-N-Glo drift bobber, it will create an attractive action and vibration to induce strikes from lake trout. The best time to use this Lake Trout Rig is when you're trolling in shallow water or offshore du...
$5.99
NewWTP Replacement 3D Molded Stick On Eyes
WTP Replacement 3D Molded Stick On ...
2 Colors available
WTP Replacement Lure Eyes are a great way to enhance your lures and spoons making them more attractive and life-like to your next catch. These self-sticking molded eyes are an easy way to customize your lures and add some enticing flash.
$3.49
Mike's Glitter Mallows
Mike's Glitter Mallows
9 Scents available
Hypnotize and attract in Trout using the alluring and tantalizing glittered power of Mike’s Glitter Mallows! These odorous and sparkling marshmallows are uniquely treated and scented to draw in trout from all over. Mike’s Glitter Mallows are easy to set up and can be employed by itself or combined with your other preferred baits. These specially produced mallows float up off the bottom away from clutching weeds, rocks and other nuisances.
$2.49
Mike's Glo Mallows
Mike's Glo Mallows
10 Scents available
Lure in Trout with irresistible and tempting power using Mike’s Glo Mallows! These odorous marshmallows are specially treated and scented to attract trout from all around. Mike’s Glo Mallows are easy to use and can be used by itself or in combination with your other favorite baits. These specially designed mallows float off the bottom away from grabbing weeds, rocks and other annoyances.
$2.49
Mike's UV Gel Scent
Mike's UV Gel Scent
10 Scents available
Whether freshwater or saltwater, Mike's UV Gel Scent attracts fish from around the globe. Utilizing a blend of strong scents, flavors, and amino acids, Mike's UV Gel Scent creates a powerful and unmatched fish attractant. The addition of UV draws fish close, while the scent entices them to bite. Apply directly to lures, spinners, plastic baits, tube jigs, or whatever you can think to use, and you will notice the results immediately as the bites land.
$3.99
Mike's Lunker Lotion
Mike's Lunker Lotion
12 Scents available
A favorite scent for anglers and charter guides alike, Mike's Lunker Lotion has gained a superior reputation as the quintessential ingredient for catching the fish of the day. This unique blend of rich scents, flavors, and bright neon colors combined with the gluey formula makes this a must-have for all fishers. Mike's Lunker Lotion clings onto lures and baits for a longer time, inviting in more offensive strikes and more fish to reel in.
$4.99
Mike's UV Super Scent
Mike's UV Super Scent
7 Scents available
Mike’s UV Super Scent is an all around, robust and dangerous powerhouse fish attractant. The UV flash draws fish from long distances, and the colors make it easy for curious fish to notice your baits. Mike’s UV Super Scent scents will have the fish licking their lips and get their appetite going! Just open the bottle and apply.
$5.49
Al's Goldfish Forty Niner Spoon
Al's Goldfish Forty Niner Spoon
5 Colors available
For a new secret weapon to your fishing arsenal, pick up Al's Goldfish Forty Niner Spoon! Deadly on trout, salmon, and bass, the 49'er features a unique design with a flat face that creates vibration while fluttering on the dive. An excellent lure for casting or trolling, the Forty Niner Spoon is irresistible and consistently catches a wide variety of gamefish. Al's Goldfish Forty Niner Spoon is made in the U.S.A.
$4.99
Worden's Rooster Tail Box Kit
Worden's Rooster Tail Box Kit
Since the 1950's, Worden's Original Rooster Tail is known worldwide as one of the most productive lures, for multiple species. The Worden's Rooster Tail Box Kit is the perfect pack for novice anglers. Each package contains five original Rooster Tails and one vibric Rooster tail to match any fishing condition you may encounter. The original Rooster Tail combines a spinning blade with pulsating hackle tail for an irresistible lure. The vibric Rooster Tail utilizes a noise producing design to bette...
$16.99
Wigston's Lures Dual Depth Tasmanian Devil
Wigston's Lures Dual Depth Tasmania...
4 Colors available
When you're casting or trolling and want a little more depth, use the Wigston's Lures Dual Depth Tasmanian Devil! Featuring a second rigging option behind the head of the lure, this Dual Depth Tasmanian Devil gets you deeper without the use of a downrigger. When rigged with the second tow point, the lure's head points down to dive. Its higher lure weight also aids in casting distance and sink rate. After casting, let the devil drop for a bit before you begin winding. Wind it slowly so it keeps m...
$6.49
Creek Candy Bead Company Sinkz Beads
Creek Candy Bead Company Sinkz Beads
33 Colors available
Change the way you river fish for steelhead and salmon with Creek Candy Bead Company Sinkz Beads! These Sinkz Beads help you get into the strike zone fast and stay there! Customize all of your flies, jigs, or spinners with realistic colors, sizes, and weights of these fantastic beads. Catch your next monster fish with Creek Candy Bead Company Sinkz Beads!
$4.99
Luhr Jensen Cut Bait Rig
Luhr Jensen Cut Bait Rig
7 Colors available
When trolling spoons and flies aren't working, try the Luhr Jensen Cut Bait Rig to get walleye into your boat! The brightly colored teaser head creates the ideal tight rolling action that resembles an injured baitfish, a walleye's favorite meal! The head features a pre-drilled hole for pegging a real herring strip or artificial bait. It includes two snelled hooks and four feet of leader, so its ready to fish right out of the package. Troll it behind your flasher and be prepared to reel in your n...
$7.99
Luhr Jensen Cut Bait Heads
Luhr Jensen Cut Bait Heads
7 Colors available
Luhr Jensen Cut Bait Heads create the perfect tight rolling action when trolled behind a flasher. The brightly colored head features a pre-drilled hole for pegging a herring strip or artificial bait. These bait heads produce a rolling action to mimic an injured or disoriented fish. Combine these heads with your favorite hooks for a deadly presentation.
$6.99
Luhr Jensen Flash Fly Twinkie Cut Bait Rig
Luhr Jensen Flash Fly Twinkie Cut B...
7 Colors available
For an irresistible salmon trolling presentation, use the Luhr Jensen Flash Fly Twinkie Cut Bait Rig! This bait rig features an attractive bait head with three skirted bodies to create a lively and enticing action that resembles a school of baitfish. By adding a herring strip, the scent of a live bait draws salmon out of the shadows. The highly versatile lure is rigged with 72 in. of clear 40 lb. fluorocarbon leader. For optimal performance, troll the Twinkie Cut Bait Rig at 1- 4 mph behind your...
$12.99
Death Roe Scented Soft Egg Chain
Death Roe Scented Soft Egg Chain
17 Colors available
(2)
Become the master of the river with the Death Roe Scented Soft Egg Chain! For an incredibly natural presentation that will increase your catch rate, tie on some of the Death Roe Soft Eggs the next time you're targeting trout or salmon. The soft eggs are made using a high-end durable soft plastic in a variety of unique color options. Glow colors are great for early mornings or muddy days while the UV and pearlescent colors create a shimmer in the water. The Scented Soft Egg Chain is infused with ...
$4.79
Wigston's Lures Tasmanian Devil
Wigston's Lures Tasmanian Devil
22 Colors available
(2)
Proven as a durable, efficient, and versatile lure, the Wigston's Lures Tasmanian Devil has helped anglers catch trout, steelhead, walleye, pike, bass and salmon. The Tasmanian Devil features a blend of characteristics of a spoon, jig, and trolling lure. It is curved like a spoon with wings that makes the lure swim in an enticing and erratic manner, resembling the motions of an injured fish. If you feel your rod tip pulse or vibrate, the Tasmanian Devil is swimming correctly. This hard bait is i...
$5.99 - $6.49
Mr. Derk's Tackle UV Diamond Beads
Mr. Derk's Tackle UV Diamond Beads
16 Colors available
Mr. Derk's Tackle UV Diamond Beads feature the appearance of UV tape - on a bead! Salmon and walleye won’t be able to resist your fly or harness rig presentations with shiny bad boys like these. Made of durable acrylic plastic with UV flash accents.
$3.99
Cotton Cordell Shallow Minnow
Cotton Cordell Shallow Minnow
12 Colors available
Dominate the top of the water with the Cotton Cordell Shallow Minnow! You can use this classic baitfish imitator during any season to target many species of trophy fish. When fish are active, use a consistent, steady retrieve for a realistic wobbling action. To wake up the more lethargic fish, twitch this minnow for an enticing jerkbait presentation. Built with premium components and two sharp hooks, fish will take a bite of the minnow and won't be able to let go!
$5.49
Cotton Cordell Deep Minnow
Cotton Cordell Deep Minnow
12 Colors available
You can impress your fishing buddies with the versatile Cotton Cordell Deep Minnow. This irresistible minnow provides you with the ability to fish multiple different presentations. This productive jerkbait can reach over 14 feet with a long cast, giving you a plethora of extended retrieval options. The elongated lip design imparts a slight roll while the long slender body creates an enticing side-to-side movement. The Cotton Cordell Deep Minnow also doubles as a highly effective trolling bait wi...
$5.49
VMC Hot Skirt Glow Jig
VMC Hot Skirt Glow Jig
14 Colors available
With a fresh and innovative look, walleye will not be able to resist the VMC Hot Skirt Glow Jig. This jig features a traditional minnow head with a new skirt combination of glow-in-the-dark and flashabou fibers. The unique skirt reflects light to grab the attention of hungry walleye. Its premium high-carbon steel hook won't let go after a strike. For a more tantalizing profile, add live bait or a plastic trailer.
$3.29 - $3.79
Mr. Derk's Tackle Salmon Trolling Fly
Mr. Derk's Tackle Salmon Trolling Fly
19 Colors available
The Mr. Derk's Tackle Salmon Trolling Fly is hand-tied and top-quality, making them a sure bet to catch you more salmon this summer. Each fly is tied onto a trolling body head and available in a wide variety of colors, including some with UV and glow colors. Don't come back from your Great Lakes fishing trip empty-handed - use Mr. Derk's!
$4.49
Mepps Little Wolf Spoon
Mepps Little Wolf Spoon
14 Colors available
(1)
The Mepps Little Wolf Spoon is 100% handcrafted in bright, fish-attracting colors. Constructed of solid brass, this spoon features a rugged texture that will not rust or tarnish like other spoons. Its genuine silver-plating produces bright white flashes as it is pulled through the water. A unique, reverse-curve design of the Little Wolf Spoon features ten different and highly-reflective surfaces that deflect equal amount of light in all directions. For enhanced durability and visibility, the spo...
$3.49 - $7.29
Mepps Aglia Flashabou Spinner
Mepps Aglia Flashabou Spinner
14 Colors available
The Mepps Aglia Flashabou Spinner features a classic combination with the versatility to target many different species of fish. This high-quality and proven fish-catching lure provides vibration and flash with the Mepps Aglia blade. The hand-tied, highly reflective flashabou tail creates an attractive shimmering action as it flows through the water. The smaller size lures are perfect for targeting larger trout, bluegills, sunfish, and crappies. The larger sizes are preferred if you are fishing f...
$4.99 - $5.99
Reef Runner XL
Reef Runner XL
5 Colors available
For an excellent deep diving trolling and casting lure, look no further than the Reef Runner XL. This rattling minnow bait is designed to dive quickly with an irresistible wobble, achieving 10 - 12 ft. when casting, and all the way up to 28 ft. trolling. The curved minnow profile, made of ABS plastic with a glass and steel rattle, and rounded diving bill of this bait are sure to catch you countless fish time after time, being a proven walleye and salmon tournament winner. To top off this strike-...
$9.99
Yo-Zuri Crystal Minnow Freshwater Series
Yo-Zuri Crystal Minnow Freshwater S...
10 Colors available
The Yo-Zuri Crystal Minnow Freshwater Series features the classic minnow shape and erratic side-to-side swimming actions. High-quality, advanced colors perfectly match freshwater fishing conditions. This lure mimics a scared baitfish in the water to entice bass into a chase it with a vengeance. Built with tough and durable polycarbonate, this hard bait can withstand many attacks from trophy gamefish. Yo-Zuri's patented internal 3D prism finish generates flashes in the water that will light up mu...
$8.99 - $9.99
Phantom Lures Abyss
Phantom Lures Abyss
24 Colors available
The Phantom Lures Abyss is an individually hand painted, factory tuned, and tank tested crankbait with all the qualities that make it an attractive meal for trophy fish. The Abyss dives deep with a lazy shoulder roll that mimics a wounded minnow. Two internal BBs creates an attention-grabbing rattle that can be heard from afar. This crankbait is equipped with two heavy duty treble hooks, red on the belly and black on the tail to simulate a blood trail. This versatile lure can be fished effective...
$8.99
Moonshine Mainliner Casting Spoon
Moonshine Mainliner Casting Spoon
9 Colors available
Moonshine Mainliner Casting Spoons offer added attraction in deeper depths and low-light conditions where other lures fail. Catch fish after fish on overcast days with this high-quality super-glow product. The coloring and glow design will catch a wide variety of fish, including bass, salmon and steelhead, walleye, stripers, and musky. Get yourself some Mainliner Casting Spoons, and you’ll be irresistible to any fish you seek.
$4.29 - $6.99
Savage Gear 3D Minnow Diver
Savage Gear 3D Minnow Diver
7 Colors available
With the appearance of the most common prey fish in the world, you will catch more fish when you use the Savage Gear 3D Minnow Diver! Based on a 3D scan of a common minnow, this hard bait has an incredibly realistic profile. Its arched body creates a rolling and flanking motion to provoke nearby predatory fish to strike. The minnow diver is built with a hard ABS body, making it durable yet light enough to float slowly in the water. There's no wrong way to fish the Savage Gear 3D Minnow Diver; wh...
$6.99
Yakima Bait Spin-N-Glo Kokanee Rig
Yakima Bait Spin-N-Glo Kokanee Rig
10 Colors available
The Yakima Bait Spin-N-Glo Kokanee Rig combines anglers' favorite bobber, soft bait, and hooks to create this highly effective trolling rig. This pre-snelled rig features the Spin-N-Glo as an attractor; it spins in the slightest currents, adding flotation and incredible movement. It also features a Yamashita squid body with tails that create a flurry of motion in the water. The body is also UV impregnated, and will provide a slight glow in the water.
$3.99
VooDoo Maribou Jig
VooDoo Maribou Jig
(1)
The VooDoo Maribou Jig is hand-tied with maribou feathers on a wicked sharp 2x strong hook that is exclusive to Voodoo Custom Tackle. The premium maribou feathers create an amazingly lifelike motion in the water. For some extra flash and sparkle, high quality metallic tinsel was added. This jig is finished with chip resistant paint in a variety of colors that are sure to catch the attention of predatory fish. With quality components and exceptional craftsmanship, this jig is a must-have item for...
$3.49
Challenger Minnow
Challenger Minnow
12 Colors available
(11)
The Challenger Minnow is the last lure you will ever have to buy! Its streamlined body creates a unique swimming action in the water that is irresistible to fish. In addition, there is an internal rattle to better entice those hidden trophy fish to take a bite. The Challenger Minnow is finished with 3-D living eyes and hand painted with an ultra-realistic finish to perfectly mimic a real minnow. This versatile lure is most efficient when casting or trolling.
$6.99
Challenger Junior Minnow
Challenger Junior Minnow
18 Colors available
The Challenger Junior Minnow is a smaller version of the classic Challenger Minnow lure. This versatile lure is most efficient when casting or trolling. It is finished with 3-D living eyes and hand painted with an ultra-realistic finish to emulate a real minnow. It features a streamlined body that creates a unique swimming action in the water that is irresistible to fish. Inside there is an internal rattle to entice hidden trophy fish to take a bite.
$6.29
Acme Warrior Custom Painted Little Cleo Spoon
Acme Warrior Custom Painted Little ...
6 Colors available
(2)
Acme Warrior Custom Painted Little Cleo Spoons come in bright, vibrant, and uique color patterns. These spoons are very versatile, taking various species of gamefish around the world. Acme Little Cleo Spoons are great for variety of gamefish, ranging from trout and panfish to stripers, pike, and muskie.
$6.99
Acme Hammered Kastmaster
Acme Hammered Kastmaster
2 Colors available
Acme Hammered Kastmasters feature a textured body that increases flash and improves attraction. These lures are built with an aerodynamic design that allows them to cast long distances. Kastmaster's catch fish from pan sized trout and panfish to bragging size salmon and stripers, in both fresh and saltwater. Machined from solid brass, these lures won't break, bend, or corrode and retains their luster even after repeated uses in saltwater.
$3.29 - $4.29
Lick-Em-Lures Candy Chain Soft Bead Rigging Kit
Lick-Em-Lures Candy Chain Soft Bead...
The Lick-Em-Lures Candy Chain Soft Bead Rigging Kit has everything you will need to create your own custom fishing harness, just add your favorite leader material and hooks. This kit includes 3 rings of bobber stops as well as a dozen red and black 6/0 seed beads. You can easily make a rig with the included bead bore tool. This kit is most effective when paired with a Lick-Em-Lures candy egg chain. The Lick-Em-Lures Candy Chain Soft Bead Rigging Kit is made in the U.S.A.
$4.29
VMC Dominator Marabou Jig
VMC Dominator Marabou Jig
3 Colors available
The VMC Dominator Marabou Jig combines high-quality components to create a strong and effective jig. It is constructed with a high-carbon steel power gap hook for perfect hook-ups. The 60-degree rotated jig eye allows for greater control. The Dominator Marabou Jig also features natural hair for a lifelike action while the flashabou fibers reflect light to better attract trophy fish.
$2.99
Gamakatsu Slip-Tie Mooching Rig
Gamakatsu Slip-Tie Mooching Rig
The Gamakatsu Slip-Tie Mooching Rig is tied with quality monofilament line and features two sharp hooks. This rig is used by professional anglers around the globe and makes an excellent choice for salmon anglers. Increase your chances for landing the big catch with this six foot Gamakatsu Slip-Tie Mooching Rig.
$4.79

At a Glance: Lures & Bait

Lures and baits are imitations and preserved forms of baitfish and invertebrates designed to attract predatory fish to a specific location to be caught by the hooks attached to the lures. This is the largest, most varied category of all fishing tackle. The word lure typically refers to the imitations made for casting and trolling. Baits refer to the preserved baitfish and fish parts, along with artificial baits, which may contain natural and synthetic substances to closely imitate smaller creatures and their scents. Some lures and baits can be combined to increase their effectiveness, and many anglers will modify them to create unique actions and profiles to fool heavily pressured fish.

Most lures are designed for specific tactics, water conditions, depths, speeds and predatory fish species. Lures range in weight from 1/124 oz. to several ounces, and are designed to float, suspend, sink or dive at controlled depths and increments as needed. Lures can be finished in multitudes of surface designs and colors including neons, metallics, glow, ultra-violet, and transparent finishes. The type of finish is dependent on the species they are imitating and the effect intended. They can also have different mechanical designs such as jointed sections, internal rattles, and trailer hooks. The different subcategories of lures and baits available at FishUSA include hard baits, soft baits, jigs and jig heads, spoons, spinners, spinnerbaits and buzzbaits, artificial baits, prepared and cured baits, attractants and cures, worm harnesses, trolling rigs and flies, lure components and flies.

Most hard baits were originally carved from wood, which has been mostly replaced by plastics in modern lure-making, while metals are used for others. Specific types of hard baits are stickbaits, crankbaits, jerkbaits, swimbaits, jigging lures and blade baits and topwater lures. Soft baits are rubber, silicone or other soft plastics molded into swimbaits, grubs, worms, tubes and other baitfish patterns. Jigs and jig heads are lead, tungsten, or tin weights molded onto specially designed hooks with long shanks to accept soft baits or materials to imitate various creatures. Spoons are metallic “blades” with shapes and bends similar to the eating utensil, and most often imitate swimming or injured baitfish for casting, jigging and trolling. Spinners feature metal blades which spin freely on a weighted or unweighted stiff-wire shaft and create wide-reaching vibrations to trigger fish to chase and strike. Spinnerbaits are combinations of jigs and spinners creating larger profiles and tremendous vibration and motion.

Artificial baits are products designed to specifically imitate the look and scent of live bait without the expense and difficulty of storing live bait. These include hard and soft plastic eggs and roe, paste and dough, nuggets made of similar compounds to dough but hold their shape better, larvae and waxies, and baitfish. Prepared and cured baits are natural eggs and roe, baitfish and cutbait, and worms. All of these have been preserved to prevent rot and decay. Attractants and cures are liquids and pastes to coat and spray scent onto lures, preserve and cure your own eggs and baitfish, and to attract fish to specific areas in the water.

Worm harnesses are similar to spinners but are pre-made bait rigs with blades, weights, and typically two hooks to hold nightcrawler worms for moderately-sized predatory fish. Some trolling rigs and flies function as large versions of worm harnesses to hold cutbait, while others are designed to have trolling flies or other small profile lures attached for large freshwater and saltwater species. Lure components are offered for the anglers wishing to build their own custom trolling rigs or to modify commercial harnesses.

Flies make up the final category of Lures and Bait and are specifically designed for fly fishing anglers targeting both saltwater and freshwater species. Dry flies are very light flies designed to float on the water’s surface, imitating flying insects in their adult stage. Nymphs, emergers and wet flies are tied to imitate the early and middle stages of an insect’s life below the surface. Streamers and muddlers are typically larger flies imitating baitfish, crayfish, leeches and other swimming creatures. Worms, sowbugs and scuds are imitations of bugs and worms which often fall from trees overhanging the streambanks. Poppers imitate frogs, mice and large bugs moving and splashing on the surface. Terrestrials imitate grasshoppers, crickets and ants that feed hungry fish when they miss the next blade of grass and end up in the water. Crayfish are wide-profile wet flies imitating the crab-like crayfish that are food for fish in streams, rivers and ponds. Egg patterns imitate single eggs and egg clusters primarily used for trout and salmon.

The top five lure and bait brands at FishUSA are Rapala, Yo-Zuri, Berkley, Reef Runner and Smithwick.