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Rapala: Hard Baits

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NewRapala X-Rap Twitchin' Mullet
Rapala X-Rap Twitchin' Mullet
12 Colors available
The Rapala X-Rap Twitchin' Mullet features a slow-sinking action that allows a glide and drop technique to land the mullet in areas where fish love to bombard their prey. Featuring heavy-duty hardware and super-strong VMC hooks, the X-Rap Twitchin' Mullet won’t disappoint when it comes to performance and casting capabilities.
$9.99
NewRapala X-Rap Magnum
Rapala X-Rap Magnum
20 Colors available
The Rapala X-Rap Magnum is built to withstand tough big water environments. Featuring 3X split rings with 4X VMC perma steel hooks and deep-diving lips, this lure will be able to dive 10 to 30 feet depending on the model. Anglers will have no problems targeting those aggressive fish with the textured translucent body, internal holographic foil, and 3D eyes of the Rapala X-Rap Magnum. Some models feature colored lip for added attraction.
$16.49 - $19.99
NewRapala X-Rap Twitchin' Minnow
Rapala X-Rap Twitchin' Minnow
12 Colors available
The Rapala X-Rap Twitchin' Minnow won’t disappoint when it comes to performance and casting capabilities. This lure is designed to deliver a tight walk-the-dog swimming action that will trigger the fish to attack its prey. The X-Rap Twitchin' Minnow features heavy-duty hardware, super-strong VMC hooks, and 3D holographic eyes; all great qualities to bring in the fish.
$10.49 - $13.49
NewRapala Skitter V
Rapala Skitter V
10 Colors available
The Rapala Skitter V features a V-Rap body design with a tail-weighted balance, both altering the actions of the lure. This combination allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line. This topwater bait features VMC black nickel round bend hooks, 3D holographic eyes, and a translucent body. Fot an incredibly lifelike look in the water, get the Rapala Skitter V!
$8.99
NewRapala Husky Magnum
Rapala Husky Magnum
10 Colors available
The Rapala Husky Magnum is constructed of heavy-duty plastic and built to handle aggressive large species. This lure will surely attract fish with its lifelike appearance, including a natural scale pattern, internal pearlescent foil, and 3D eyes. This high-speed trolling lure has a diving depth of 15 to 25 feet, depending on the model, and runs straight at up to 12 knots. The Husky Magnum is a perfect inshore gamefish species lure.
$12.99 - $13.99
NewRapala X-Rap Long Cast
Rapala X-Rap Long Cast
12 Colors available
The Rapala X-Rap Long Cast lure is a heavy-duty bait designed for extreme casting in tough conditions. This ulre features super-strong VMC hooks, durable hardware, and a variety of retrieve actions. The X-Rap Long Cast lure performs well in the most demanding water conditions with its flutter on the drop capabilities. It also makes a great inshore gamefish species lure.
$13.99 - $14.99
NewRapala X-Rap Long Cast Shallow
Rapala X-Rap Long Cast Shallow
12 Colors available
The Rapala X-Rap Long Cast Shallow lure is a great inshore gamefish species lure that is built tough and designed for longer casting dives of 1 to 2 feet. This lure flutters on the drop and provides multiple presentation options. The X-Rap Long Cast Shallow offers anglers the ease of targeting those large aggressive fish using multiple retrieves.
$13.99 - $14.99
NewRapala X-Rap Saltwater SubWalk
Rapala X-Rap Saltwater SubWalk
12 Colors available
The Rapala X-Rap Saltwater SubWalk lure is built for extreme casting, with its internal long-cast system that allows the lure to fly off into the distance. This lure has a flashy exterior construction with 3D holographic eyes. The side-to-side motion triggers the fish to attack. Featuring heavy hardware and super strong VMC hooks, the Rapala X-Rap Saltwater SubWalk lure won’t disappoint when it comes to landing in the target zone.
$9.79
Rapala Flat Jigs
Rapala Flat Jigs
10 Colors available
Rapala Flat Jigs are specially crafted for deep water and excellent performance in heavy current conditions. With their flat body design and heavy size to weight ratio, these jigs maintain their gliding action even in the most challenging environments. These jigs dive fast and stay responsive and easy to control regardless of depth. Rapala Flat Jigs are your perfect choice for ice fishing or in open water.
$6.79 - $6.99
Rapala Slab Rap
Rapala Slab Rap
10 Colors available
Rapala Slab Raps utilize a unique shape for ultimate action and attraction over a variety of gamefish species. Each lure is equipped with two VMC round bend treble hooks and feature a forward-weighted design for an ultra-aggressive look. Slab Raps provide excellent versatility and may be fished with a straight retrieve, lift-and-drop approach, or even skimmed across the tops of vegetation. With their erratic, side-to-side wobbling action and wide movement, Rapala Slab Raps are sure to deliver tr...
$5.79
Rapala Shad Dancer
Rapala Shad Dancer
16 Colors available
Rapala Shad Dancers feature balsa bodies and VMC black nickel round bend hooks that provide strength and hold. These dancers are similar to the Tail Dancer lure but have been re-designed to feature the ever-popular shad profile! Whether cast or trolled, these baits will attract walleye and other gamefish with their quiet, yet aggressive tail sweeping action.
$7.49
Rapala Scatter Rap Deep Husky Jerks
Rapala Scatter Rap Deep Husky Jerks
23 Colors available
Rapala Scatter Rap Deep Husky Jerks are constructed from tough, durable plastic and VMC black nickel round bend hooks that provide superior strength and hold. Featuring a custom scatter lip design to dive deep, and a lightweight, suspending plastic body, these baits glide just above the bottom to avoid snagging and ensure maximum attraction. Gamefish can't resist the rattling sound and baitfish-mimicking erratic swimming action of Rapala Scatter Rap Deep Husky Jerks!
$6.99
Rapala Shadow Rap Shads
Rapala Shadow Rap Shads
24 Colors available
Rapala Shadow Rap Shads are designed with an irresistible, slow-rising action that perfectly mimics a struggling shad. From the sharp left-to-right turns during the retrieve, to the vertical rise when paused, the movement of these lures is nothing less than lethal for bass and other gamefish. Color combinations include translucent colors that increase flash and frosted colors that absorb light; each adding its own fish-attracting characteristics. Quality components include premium finishes, inte...
$8.99
Rapala Snap Raps
Rapala Snap Raps
11 Colors available
Rapala Snap Raps bring a hot new technique to anglers fishing sandy and gravel bottoms as well as deep west-coast reservoirs. These unique, tough little baits are fished with a snap retrieve method - darting fast on rod snap, then quickly gliding back to bottom. The durable body construction is appropriate for all species of game fish.
$6.99 - $7.99
Rapala FishUSA Custom Color Jigging Raps
Rapala FishUSA Custom Color Jigging...
5 Colors available
Rapala FishUSA Custom Color Jigging Raps offer your favorite jigging lures in fantastic colors chosen by FishUSA pro staff. These popular ice fishing lures swim in tantalizing circles right in the middle of suspended game fish. Jigging Raps can also be used for all game fish species, and vertical jigging can bring fantastic results all year long.
$8.99 - $9.99
Rapala Ultra Light Pop
Rapala Ultra Light Pop
8 Colors available
Rapala Ultra Light Pop lures are excellent for bass, but are truly a multi-species bait. With 3D holographic eyes and realistic colors, these poppers offer a true-to-life presentations that are sure to trigger strikes. Ultra Light Pop lures may be small, but they pack big-time action. Features of Rapala Ultra Light Pop lures include Natural and chrome patterns, a Deep, cupped lip, and VMC black nickel round bend treble hooks.
$5.99
Rapala Scatter Rap Tail Dancers
Rapala Scatter Rap Tail Dancers
16 Colors available
Rapala Scatter Rap Tail Dancers feature a scatter lip design and a tapered tail. These two features combine wide swinging tail action with erratic lip movement, making this lure irresistible to any game fish. The Scatter rap line creates the skittish actions of a real fleeing bait fish. These floating lures are made from balsa and have evasive sweeping action perfect for casting or trolling.
$9.79
Rapala Shadow Raps
Rapala Shadow Raps
24 Colors available
(3)
The much anticipated Rapala Shadow Raps are like no other jerkbait you have ever fished before. These baits combine a horizontal struggle with a vertical fade that mimics a wounded minnow perfectly. Shadow Raps kick almost 180 degrees right then left, allowing them to be fished almost in place with very little movement forward. This action keeps the bait in the strike zone for a longer period of time.
$8.99
Rapala Shad Rap RS
Rapala Shad Rap RS
11 Colors available
(2)
Rapala Shad Rap RS lures are slightly heavier, plastic version of the original Shad Rap. The extra weight allows anglers to cast farther. These lures were designed with an erratic wobble and a cadence-like rattle. Stalling on the retrieve will cause the Shad Rap RS lures will suspend like a real baitfish. Features of Rapala Shad Rap RS Lures include unique wobble and Premium VMC Black Nickel Hooks.
$5.99
Rapala Jointed Scatter Raps
Rapala Jointed Scatter Raps
16 Colors available
(1)
Rapala Jointed Scatter Raps have a jointed body combined with a Scatter Lip that builds on the original articulated body style which produces an irresistible and seductive swimming action. These lures prompt strikes from uninterested and hesitant fish with their evasive and erratic actions. The Rapala Scatter Rap Jointed Lures have a balsa body with a Scatter Lip wire through construction. These lures are used to target multiple species of gamefish and have two #6 VMC black nickel round bend hoo...
$9.49
Rapala FishUSA Custom Color Down Deep Husky Jerks
Rapala FishUSA Custom Color Down De...
10 Colors available
(2)
Rapala FishUSA Custom Color Down Deep Husky Jerks have all of the same great features as the standard Rapala Down Deep Husky Jerk Lures, these are just in FishUSA custom colors. These custom color schemes have been meticulously chosen by our own tournament anglers and charter captains to catch the attention of multiple species of gamefish. Rapala Down Deep Husky Jerk Lures - FishUSA Custom Colors can reach depths of nearly 20 feet when trolled and will run as deep as 10 feet when cast and retrie...
$10.99
Rapala Ultra Light Rippin' Rap
Rapala Ultra Light Rippin' Rap
15 Colors available
(3)
The Rapala Ultra Light Rippin' Raps have a lipless, deep belly profile that is made to dive and rip through the water. These lures have flat skinny sides which allows them to flutter on the drop. They have a hard vibrating action that is enhanced with a loud BB rattle system. The Rapala Ultra Light Rippin' Raps have textured scales and gills with 3D holographic eyes. These lures are used when fishing for multiple species of gamefish.
$5.99
Rapala Rattlin' Raps
Rapala Rattlin' Raps
15 Colors available
(5)
The Rapala Rattlin' Raps offer more than just a basic rattle. These lures produce sound frequencies that are uniform, harmonic, and in tune with nature. The sounds produced combined with the legendary Rapala wobble makes these lures lethal against all sorts of gamefish. The Rapala Rattlin' Raps can be cranked fast or slow and each one is hand tuned and tank tested to ensure they run true right out of the box.
$4.49 - $4.79
Rapala Rippin' Rap
Rapala Rippin' Rap
15 Colors available
(7)
Rapala Rippin' Raps feature a deep bodied lipless profile designed to be cranked, ripped, swam or jigged. The skinny profile allows these baits to flutter on the fall. Whether retrieved fast or slow, Rapala Rippin' Raps have a rapid vibrating action accentuated by the loud BB rattle system. Textured scales, gills and 3D holographic eyes add to the fish attracting features of these lures.
$5.99
Rapala Balsa Xtreme BX Jointed Minnows
Rapala Balsa Xtreme BX Jointed Minnows
10 Colors available
(2)
Rapala Balsa Xtreme BX Jointed Minnows combine the lively, responsive action of Rapala balsa lures, with the option to fish them in the most extreme, rugged conditions. Balsa Xtreme BX Jointed Minnow Lures are constructed with balsa on the inside, and then encased with a durable copolymer shell for unbeatable toughness. Rapala BX Jointed Minnow lures include VMC black nickel round bend treble hooks.
$10.99
Rapala Balsa Xtreme BX Jointed Shad
Rapala Balsa Xtreme BX Jointed Shad
10 Colors available
Rapala Balsa Xtreme BX Jointed shad Lures combine the lively, responsive action of Rapala balsa lures, with the option to fish them in the most extreme, rugged conditions. Balsa Xtreme BX Jointed shad Lures are constructed with balsa on the inside, and then encased with a durable copolymer shell for unbeatable toughness. Rapala BX Jointed Shad lures include VMC black nickel round bend treble hooks.
$10.99
Rapala Balsa Xtreme BX Minnows
Rapala Balsa Xtreme BX Minnows
10 Colors available
Rapala Balsa Xtreme BX Minnows feature a balsa body inside with a durable copolymer shell on the outside. Rapala Balsa Xtreme Minnow lures are designed with the heavy-duty toughness needed to fight large, toothy fish. Rapala BX Minnow Lures feature a molded 3D head, gills and scales, black nickel VMC hooks, and 3D holographic eyes.
$9.99
Rapala Scatter Rap CountDown
Rapala Scatter Rap CountDown
16 Colors available
(3)
Rapala Scatter Rap CountDown Lures feature the effective "CountDown" method combined with the new Scatter lip design. The design of the Scatter Rap Lures perfectly mimic a spooked baitfish fleeing an attack by creating the most evasive, erratic, aggressive sweeping action ever seen. Rapala Scatter Rap CountDown Lures can be cast or trolled to produce this incredible action. Scatter Rap Crank Lures are model SCRCD07.
$8.29
Rapala Scatter Rap Minnows
Rapala Scatter Rap Minnows
20 Colors available
(4)
Rapala Scatter Rap Minnows feature a legendary minnow body profile combined with the new Scatter lip design. The design of the Scatter Rap Lures perfectly mimic a spooked baitfish fleeing an attack by creating the most evasive, erratic, aggressive sweeping action ever seen. Rapala Scatter Rap Minnow Lures can be cast or trolled to produce this incredible action. Scatter Rap Crank Lures are model SCRM11.
$8.29
Rapala X-Rap Countdown
Rapala X-Rap Countdown
8 Colors available
(3)
Rapala X-Rap Countdown Lures sink at a rate of one foot per second, allowing you to consistently target a given depth. Rapala X-Rap Countdown Lures combine the attitude of the X-Rap with the consistent ability to fish any depth of the traditional countdown lures. These lures swim with a strong rolling action when retrieved or trolled, and flutter down on the pause. Available in eight colors.
$8.99
Rapala Ultra Light Cranks
Rapala Ultra Light Cranks
12 Colors available
(1)
The Rapala Ultra Light Cranks may be small but they are weighted to cast like baits 2-3 times their size. The Rapala Ultra Light Cranks are designed to offer big action in a small bait. The Rapala Ultra Light Cranks feature a diving lip that allows them to reach depths up to 8 feet when cast and retrieved. The buoyant body easily backs out of cover when paused. External body scales and holographic eyes add to the fish attraction.
$5.79
Rapala Saltwater X-Rap
Rapala Saltwater X-Rap
10 Colors available
(4)
Rapala Saltwater X-Raps take the original X-Rap concept, and expands upon it, with new shapes and colors. These baits are designed for offshore, inshore and freshwater fisheries. These are shallow diving lures, whose natural buoyancy suspends the lure during pauses in the retrieve. X-Rap lures have premium finishes including prominent scales and lateral line on the fuselage to capture and flash light like a beacon. This Rapala slashbait action cuts, darts and slashes its way through the water. I...
$7.49 - $13.49
Rapala Fat Raps
Rapala Fat Raps
4 Colors available
Rapala Fat Raps have a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary fish, they reach for their lightweight outfit and tie-on a Fat Rap. The tight swimming action of this balsa lure perfectly imitates the motion of fleeing shad, drawing instinctive strikes when nothing else works. The deep diving Fat Rap retrieves with minimal drag for effortless fishing.
$5.99
Rapala Minnow Raps
Rapala Minnow Raps
8 Colors available
(2)
Rapala Minnow Raps are a hybrid of the famed Original Floating minnow profile and the renowned Shad Rap action. Constructed of balsa with a tight, wobbling action. Choose from classic patterns with clear lips or bleeding patterns with bleeding gills and deep red lip. Rapala Minnow Rap lures are hand-tuned and tank-tested for perfect action right out of the box.
$8.99
Rapala Jointed Shad Raps
Rapala Jointed Shad Raps
20 Colors available
(6)
Rapala Jointed Shad Raps offer a wide swimming jointed action with a loud rhythmic rattle to mimic and exaggerate the action of a wounded baitfish. Lightweight and durable plastic body construction enhance the action. Right out of the box it swims with perfection due to hand-tuning and tank-testing. Jointed Shad Rap Lures feature VMC Black Nickel Hooks and a quick diving lip design.
$5.99
Rapala Glass Shad Raps
Rapala Glass Shad Raps
12 Colors available
(3)
Rapala Glass Shad Rap GSR04 Lures offer molded high-impact plastic with holographic foil insert that allows the chameleon-like Glass Shad Rap to pick up the color of its surroundings and bounce the same color back in an iridescent glow. Glass Shad Rap Lures suspend on pause and swims with a slightly different action than the legendary balsa model. Add internal rattle, VMC black nickel hooks and hand-tuned and tank-tested features, this lure truly has it all.
$6.29
Rapala Shad Raps
Rapala Shad Raps
47 Colors available
(6)
Rapala Shad Raps are the world's best running hardbaits, hand-tuned and tank-tested at the factory. These lures feature an integrated long-casting system and an irresistible rattle to offer classic Rapala swimming action or X-Rap Xtreme Slashbait action. Shad Rap Lures feature internal textured finishes and rattle system, 3D holographic eyes unites with Premium VMC black nickel treble hooks and flash feather teaser tail for an ultimate fishing lure.
$6.99
Rapala Skitter Props
Rapala Skitter Props
6 Colors available
(3)
Rapala Skitter Prop Lures feature a water-churning stainless steel propeller that sputters like a wounded baitfish on crank and pause retrieve. Fished with a snap retrieve, the Skitter Prop dives and rolls, combining the chug of the prop and the legendary Rapala wobble for unbeatable attraction. Skitter Prop Lures feature a balsa body and premium VMC black nickel hooks.
$8.29
Rapala Skitter Pops
Rapala Skitter Pops
7 Colors available
(4)
Rapala Skitter Pop Lures feature a unique loud popping, cupped plastic lip and balsa wood body creating a commotion with one of the loudest spitting actions. Fished with walk-the-dog or twitching retrieves, the results are the same, crushing strikes from aggressive surface feeders.
$8.99 - $9.49
Rapala X-Rap Deep
Rapala X-Rap Deep
7 Colors available
(3)
Rapala X-Rap Deep Lures feature prominent scales and lateral line on the fuselage that capture and flash light like a beacon, internal holographic foil, internal long cast system, 3D holographic eyes, flash foil teaser tail, Slashbait action, Rapala “wobble” action, suspends on pause. All topped off with premium VMC black nickel hooks. Available in 3 1/8" and 4" lengths.
$8.99

At a Glance: Hard Baits

Hard baits come in a variety of colors and sizes. These combinations are geared towards specific types of fish or specific conditions in which you may be fishing (cloudy, murky water, etc.). Hard baits can be made out of wood, metal or hard plastic. These materials allow the baits to stay usable longer than soft baits and able to withstand heat and multiple fish attacks.

At FishUSA, the most popular hard bait brands include Rapala, Berkley, Storm, Bandit and Reef Runner.

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