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Lures & Baits
Lures & Baits
NewEurotackle Micro Finesse Shrimp X
Eurotackle Micro Finesse Shrimp X
4 Colors available
A killer on perch, crappie, and trout, the Eurotackle Micro Finesse Shrimp X boasts an extremely realistic shrimp design. Inspired by Japanese rockfishing lures, its soft body brings this Shrimp to life while its claws float in a naturally. Made from extra soft yet durable plastic, the Shrimp X is infused with an innovative baitfish pheromone scent, making it irresistible to hungry fish. The Eurotackle Micro Finesse Shrimp X is versatile and works on a variety of species.
$3.49
NewCubby Mini-Mite Jigs
Cubby Mini-Mite Jigs
11 Colors available
A longtime favorite of panfish anglers, Cubby Mini-Mite Jigs are perfect if you're searching for bluegill, perch, crappie, or rock bass. These small but mighty jigs-in-a-tube are about 1 1/2 in. long, making it ideal for panfish. Each jig features a lead ball head, a size 8 gold hook, and a little ribbed softbait. Used by weekend warriors and pros alike, these jigs work their magic by attracting fish with their unique tails. If you're passionate about panfish, you need some Cubby Fishing Tackle ...
$6.99
NewEurotackle Micro Finesse Curlypede
Eurotackle Micro Finesse Curlypede
5 Colors available
Drawing inspiration from the creepy crawlies, the Eurotackle Micro Finesse Curlypede resembles a centipede shape that is sure to land you your next panfish or trout. The Curlypede uses the centipede body with the addition of a curly tail for more flash and attraction. For use with multiple techniques, this durable soft bait works great on a jig head, drop shot rig, or under a bobber. The small Eurotackle Micro Finesse Curlypede is perfect for ice fishing but will also help you land some beautifu...
$3.49
NewEurotackle Micro Finesse Fat Assassin
Eurotackle Micro Finesse Fat Assassin
5 Colors available
Delivering big results in a little package, the Eurotackle Micro Finesse Fat Assassin won't leave you empty handed! Featuring a thick profile, deep ribs, and a thin tail, this soft bait resembles a tasty treat. The Fat Assassin creates subtle yet effective quivers and vibrations that draws attention from the most finicky fish. This finesse bait is infused with a proprietary scent that is based on baitfish pheromones. It's time to Go Big or Go Home this fishing season with Eurotackle Micro Finess...
$3.49
NewEurotackle Micro Finesse Anisoptera
Eurotackle Micro Finesse Anisoptera
5 Colors available
It's a bugs life when you fish with the Eurotackle Micro Finesse Anisoptera. Eurotackle is the first company to produce a 100% realistic insect soft bait with incredible action. Built with extra soft, durable plastic, the Anisoptera is an exact replica of a dragonfly larva that easily fools hungry fish. Its vertical body shape creates vibrations that are identical to live larvae in the water. This soft bait is infused with a proprietary scent that is based on baitfish pheromones. The Eurotackle ...
$3.49
NewEurotackle Micro Finesse Stone Fly
Eurotackle Micro Finesse Stone Fly
5 Colors available
Made from a durable yet super soft plastic, the Eurotackle Micro Finesse Stone Fly is one of Eurotackle's 100% realistic insect soft bait. The Micro Finesse Stone Fly features tiny legs and split tail to create actions and vibrations that are identical to live Plecoptera larva. The well-designed and versatile Eurotackle Micro Finesse Stone Fly works on a variety of fish, making it a great addition to your fishing arsenal.
$3.49
NewEurotackle Micro Finesse Eurogrub Jr.
Eurotackle Micro Finesse Eurogrub Jr.
6 Colors available
Perfected for ice fishing, the Eurotackle Micro Finesse Eurogrub Jr. is a smaller version of the popular Eurogrub. Infused with an innovative baitfish pheromone scent with a lifelike profile, hungry fish will find this soft bait irresistible. With the slightest rod movement, the Eurogrub Jr. will provide a minimalist action that makes inactive fish take another look. Pair the Eurotackle Micro Finesse Eurogrub Jr. with your favorite small jig for an effective lure when you're ice fishing or targe...
$3.49
NewEurotackle Micro Finesse B-Vibe
Eurotackle Micro Finesse B-Vibe
6 Colors available
The Eurotackle Micro Finesse B-Vibe features a ribbed body and a slender paddle tail to generate a natural swimming action, even at slow speeds. Constructed with a soft and super durable plastic, fish will think its a real meal and take a big bite. Add the B-Vibe to your favorite jig for the ultimate finesse setup to catch more fish. The B-Vibe is infused with a proprietary scent that is based on baitfish pheromones. This swimbait has an intermediary flat surface to solidify the bait and avoid t...
$3.49
NewEurotackle Micro Finesse Crazy Critter
Eurotackle Micro Finesse Crazy Critter
5 Colors available
Rejoice! A new legend is born! The Eurotackle Micro Finesse Crazy Critter is a durable, soft plastic bait that makes horizontal jigging just a little bit crazy. The micro-sized bait comes with huge action for your ice fishing adventures. You can also use this little Critter when you're fishing for bluegill. Anglers asked for a new micro creature bait with a lifelike appearance and fantastic action; and, Eurotackle delivered! Add the Eurotackle Micro Finesse Crazy Critter to your fishing arsenal ...
$3.49
NewEurotackle Micro Finesse Eurogrub
Eurotackle Micro Finesse Eurogrub
6 Colors available
Finesse fishing is always better with the Eurotackle Micro Finesse Eurogrub! In Europe, the Eurogrub is one of the most popular lures used for catching perch. This grub-like bait is made with an extra soft, yet durable plastic that hungry fish often mistake for a meal. The Eurogrub is infused with a proprietary scent that is based on baitfish pheromones. This soft bait features a very thin pintail that creates micro vibrations, even with the slightest rod twitch. The incredibly realistic Eurotac...
$3.49
NewPautzke Crappie Fire Balls
Pautzke Crappie Fire Balls
5 Colors available
Set your presentations on fire and attract bites with the Pautzke Crappie Fire Balls. These potent eggs can be added to any set up to maximize the strikes from panfish. Heavily scented, these baits are designed to stay on the hook longer than the average dough bait. Use these with any long lining, single pole, bobber, spider rig, or dock flipping method and bring the heat to the water.
$3.99
Al's Goldfish Original Jig
Al's Goldfish Original Jig
12 Colors available
To catch more fish on your next ice fishing outing, use Al's Goldfish Original Jig! It is built with a high-quality marine grade brass to handle aggressive fish and last a lifetime. With a hook on the nose to draw in curious fish, it works great when you're ice fishing. A red tab is included with the lure to add the illusion of a blood trail, to trick fish into thinking it is an easy meal. This jig is highly effective when targeting trout, salmon, and panfish. Al's Goldfish Original Jig is made ...
$3.99
Freedom Tackle Hammered Minnow Spoon
Freedom Tackle Hammered Minnow Spoon
8 Colors available
Freedom Tackle gave its successful Minnow some upgrades to present you with the fantastic Freedom Tackle Hammered Minnow Spoon! Its hammered scale body creates incredible flash as it sinks horizontally. Weighing in at almost double the original, the Hammered Minnow Spoon features a metal bead and treble hook on the belly, so it falls faster while wobbling side to side. This fishing spoon is outfitted with a single hook on the rear with a glow bead attractor. A quick-change clevis on the back ena...
$5.79 - $6.29
Worden's Rooster Tail Scent Spray
Worden's Rooster Tail Scent Spray
Make all of your baits the one that catches the most fish with Worden's Rooster Tail Scent Spray! This spray-on UV fish attractant is light and not sticky so it won't damage your lures or hinder the way they work. Made from amino acids, bite stimulants, and UV enhancements, the scent will gradually seep out of your lure to create a long scent trail as it moves through the water. The Rooster Tail Scent Spray provides enough scent to attract more fish to your area, helping you hit your limit in no...
$6.99
Lunkerhunt Spade Grub Bait Jar
Lunkerhunt Spade Grub Bait Jar
3 Colors available
(1)
You won't have to worry about these little buggers drying out in the sun. Lunkerhunt Spade Grub Bait Jar is packed full of soft plastic grubs, ready to get into the action! The Lunkerhunt Spade Grub features a traditional ribbed shape with a spade tail for a lifelike appearance in the water. Infused with Lunkerhunt's own Lunker Attractant, this unique scent draws fish to your area. Packaged in a resealable jar, these durable grubs are easy to transport and will retain its scent. The Lunkerhunt S...
$5.49
Lunkerhunt Wax Worm Bait Jar
Lunkerhunt Wax Worm Bait Jar
3 Colors available
Featuring a tasty little profile, the Lunkerhunt Wax Worm Bait Jar will have fish gobbling them up in no time! The Lunkerhunt Wax Worm Bait Jar is packed full of imitator waxies with a ribbed, curled body that looks exactly like the real thing. Infused with Lunkerhunt's own Lunker Attractant, this unique scent draws fish to your area. Packaged in a resealable jar, these durable soft plastic baits are easy to transport and will retain its scent. A favorite among ice anglers, the Lunkerhunt Wax Wo...
$5.49
Lunkerhunt Micro Spoons
Lunkerhunt Micro Spoons
2 Colors available
Featuring a natural quality with a feathered hook, Lunkerhunt Micro Spoons perfectly mimic baitfish, making lock-jawed crappie go crazy. Lunkerhunt Micro Spoons are heavy enough for long casts, but light enough to create a subtle, high flutter action. Ideal for targeting crappie in the fall, work Lunkerhunt Micro Spoons with a slow, swimming retrieve and occasional lifts and pauses to get the spoon tumbling and wobbling. With proven actions at an incredible value, Lunkerhunt Micro Spoons are mus...
$6.99
Lunkerhunt May Bug Bait Jar
Lunkerhunt May Bug Bait Jar
3 Colors available
When live baits fail you, the Lunkerhunt May Bug Bait Jar excels! The Lunkerhunt May Bug Bait Jar is packed full of durable soft plastic bugs, infused with a proprietary scent to draw fish to your area. The Lunkerhunt May Bug features a small head, ribbed body and split tail to mimic mayfly nymphs, but its familiar shape also shares the appearance of other grubs and larvae. Packaged in a resealable jar, these durable may bugs are easy to transport and will retain its scent. The Lunkerhunt May Bu...
$5.49
Lunkerhunt Magic Bean Spinnerbait
Lunkerhunt Magic Bean Spinnerbait
7 Colors available
The Lunkerhunt Magic Bean Spinnerbait might be the size of a penny, but the amount of fish you'll haul in is worth so much more! Featuring a rotating tail blade, the Lunkerhunt Magic Bean Spinnerbait rings the dinner bell, calling fish to your area and triggering strikes. The Lunkerhunt Magic Bean Spinnerbait is highly versatile and great for vertical jigging, casting, or ice fishing.
$4.99
Lunkerhunt Larvae Bait Jar
Lunkerhunt Larvae Bait Jar
3 Colors available
(1)
Smaller than waxies, the Lunkerhunt Larvae Bait Jar is full of soft plastic treats for hungry fish! Featuring a ribbed body and short tapered tail, the Lunkerhunt Larvae perfectly imitate a range of grubs and larvae. Infused with Lunkerhunt's own Lunker Attractant, this unique scent draws fish to your area. Packaged in a resealable jar, these durable soft plastic baits are easy to transport and will retain its scent. A favorite among ice anglers, the Lunkerhunt Larvae are irresistible to a wide ...
$5.49
Lunkerhunt Fish Bone Bait Jar
Lunkerhunt Fish Bone Bait Jar
3 Colors available
(2)
Whether you're on the ice or open water, the Lunkerhunt Fish Bone Bait Jar is the only soft bait you'll need! The Lunkerhunt Fish Bone Bait Jar is packed full of little paddle tail grubs that mimic small minnows. You can fish them on a small jig head or rigged under a float, allowing the Fish Bone to swim naturally. Infused with Lunkerhunt's own Lunker Attractant, this unique scent draws fish to your area. Packaged in a resealable jar, these durable soft plastic baits are easy to transport and w...
$5.49
Phantom Lures Banshee
Phantom Lures Banshee
23 Colors available
You'll be ringing the dinner bell with the Phantom Lures Banshee. Its internal ball bearings create an enticing rattle that calls to the attention of any fish nearby. Individually hand-painted, factory-tuned, and tank-tested, the Banshee provides a tight shimmy and wobble action while its razorback design creates a vibration within the water column, mimicking the movement of live bait. The versatile Banshee can be cast and punch through thick cover to target bass or also trolled using lead core....
$7.49
VMC Hot Skirt Glow Jig
VMC Hot Skirt Glow Jig
14 Colors available
With a fresh and innovative look, walleye will not be able to resist the VMC Hot Skirt Glow Jig. This jig features a traditional minnow head with a new skirt combination of glow-in-the-dark and flashabou fibers. The unique skirt reflects light to grab the attention of hungry walleye. Its premium high-carbon steel hook won't let go after a strike. For a more tantalizing profile, add live bait or a plastic trailer.
$3.29 - $3.79
YUM Grub
YUM Grub
8 Colors available
For multi-species fishing, the YUM Grub is a must-have for every angler. Featuring everything you need to drive fish mad: a chunky, ribbed, grub-like body and oversized curly tail, plus a proven proprietary blend of enzymes and natural attractants. Whether you're looking to get bites from walleye, crappie, bass, or any other gamefish, the YUM grub is almost guaranteed to bring more fish to you than you've ever caught before. caught before.
$2.49
Mepps Little Wolf Spoon
Mepps Little Wolf Spoon
14 Colors available
(1)
The Mepps Little Wolf Spoon is 100% handcrafted in bright, fish-attracting colors. Constructed of solid brass, this spoon features a rugged texture that will not rust or tarnish like other spoons. Its genuine silver-plating produces bright white flashes as it is pulled through the water. A unique, reverse-curve design of the Little Wolf Spoon features ten different and highly-reflective surfaces that deflect equal amount of light in all directions. For enhanced durability and visibility, the spo...
$3.49 - $7.29
Mepps Aglia Flashabou Spinner
Mepps Aglia Flashabou Spinner
14 Colors available
The Mepps Aglia Flashabou Spinner features a classic combination with the versatility to target many different species of fish. This high-quality and proven fish-catching lure provides vibration and flash with the Mepps Aglia blade. The hand-tied, highly reflective flashabou tail creates an attractive shimmering action as it flows through the water. The smaller size lures are perfect for targeting larger trout, bluegills, sunfish, and crappies. The larger sizes are preferred if you are fishing f...
$4.99 - $5.99
Bagley Rattlin’ Honey B
Bagley Rattlin’ Honey B
9 Colors available
The Bagley Rattlin' Honey B is a lively little troublemaker that creates a commotion in the water crappies and bass cannot resist. This small bait was designed to be lightweight with a square lip so you can cast it easily and accurately and skip it off vegetation and rocks with fewer snags on the retrieve. Its internal rattle produces a subtle noise to grab the attention of finicky bass and trigger a strike. This lively hard hard bait creates ample disturbance in the water to elicit a response f...
$5.99
SteelShad Mini Blade Bait
SteelShad Mini Blade Bait
5 Colors available
The SteelShad Mini Blade Bait features the same timeless construction as the Original Blade Bait, but with a smaller profile to better imitate little forage fish. This little blade bait can be easily customized by simply bending the shad-like body to change its motion and action to generate more strikes. You can also straighten this lure back to its original shape at any time. Safe for fresh and saltwater fishing, you use the Mini Blade Bait to catch bass, panfish, or sunfish. The Blade Bait is ...
$8.99
Case Plastics Lil Hellgrammites
Case Plastics Lil Hellgrammites
8 Colors available
Case Plastics Lil Hellgrammites feature a unique soft, plastic body that gives the illusion of a living little hellgrammite. Great for panfish, trout, and bass fishing, this creature bait features a lifelike imitation of hard-to-find-and-catch hellgrammites. You can use these little hellgrammites on your favorite rig. Soft and durable, these fishing baits are a useful addition to any angler's tackle box. Lil Hellgrammites are an important bait for a wide variety of fish in the underwater world a...
$2.49
Kalin's Rattlin' Google Eye Jigs
Kalin's Rattlin' Google Eye Jigs
13 Colors available
(2)
Kalin's Rattlin' Google Eye Jigs are lifelike enough to use in a variety of applications in fresh or saltwater environments. These jigs are equipped with a super sharp Katana hook that is solid for a guaranteed piercing hookset. The lifelike head features a glass eye that reflects light and adds visual elements to better attract game fish. Add the Rattlin' Google Eye Jigs to your tackle box today and let these become your favorite to use with your choice of live bait.
$5.49
VooDoo Round Jig Heads
VooDoo Round Jig Heads
(1)
VooDoo Round Jig Heads are built with 2X strong hooks that are sure to keep those trophy fish hooked-up. These jig heads feature baked-on or electro-plated finishes. Voodoo Jig Heads are perfect if you enjoy tying your own jigs. You can't go wrong if you use VooDoo super-strong jig heads with your favorite bait!
$3.49
Challenger Micro Minnow
Challenger Micro Minnow
13 Colors available
The Challenger Micro Minnow is a tough, versatile little lure. Its streamlined body creates a unique swimming action in the water that is irresistible to fish. To perfectly mimic a real minnow, this lure is finished with 3-D living eyes and hand painted with an ultra-realistic look. It features an internal rattle to better attract hidden trophy fish.
$6.99
VMC Dominator Marabou Jig
VMC Dominator Marabou Jig
3 Colors available
The VMC Dominator Marabou Jig combines high-quality components to create a strong and effective jig. It is constructed with a high-carbon steel power gap hook for perfect hook-ups. The 60-degree rotated jig eye allows for greater control. The Dominator Marabou Jig also features natural hair for a lifelike action while the flashabou fibers reflect light to better attract trophy fish.
$2.99
Keitech Easy Shiner
Keitech Easy Shiner
24 Colors available
(1)
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech utilizes different types of salted plastics to achieve impeccable balance and action in custom two-tone colors. The Easy Shiner is a favorite among anglers because of its versatility in any fishing condition.
$4.79 - $6.29
Neon Lites Flickertail Jigs
Neon Lites Flickertail Jigs
5 Colors available
(1)
Neon Lites Flickertail Jigs are designed with a center-balance jig head and crystal-flash tinsel that mimics the tiny scales of baitfish. For the best glow, utilize an LED or camera flash to activate the glow. Neon Lites Flickertail Jigs are made in the U.S.A.
$2.49
Neon Lites Stand-Up Glow Jigs
Neon Lites Stand-Up Glow Jigs
6 Colors available
Neon Lites Stand-Up Glow Jigs perform better than other stand-up jigs on the market, with a 75% to 100% stand-up average. This jig is perfect for river or lake-bottom jigging applications. Natural sunlight activates the glow to attract fish in muddy waters. Neon Lites Stand-Up Glow Jigs are made in the U.S.A.
$3.99
Neon Lites Raindrop Tungsten Jig
Neon Lites Raindrop Tungsten Jig
12 Colors available
(1)
The Neon Lites Raindrop Tungsten Jig drops faster and lasts longer than other jigs on the market. This little jig has a powerful glow and hook to attract and catch more fish. To activate the glow, use a camera flash or LED light. The Neon Lites Raindrop Tungsten Jig is made in the U.S.A.
$1.99 - $2.79
Neon Lites Big Eye Easy-Tie Jigs
Neon Lites Big Eye Easy-Tie Jigs
12 Colors available
Neon Lites Big Eye Easy-Tie Jigs were made with a larger eye to make tying knots easier. This allows you to creating stronger, more resilient knots. These jigs come in bright colors and finishes that attract fish from afar, even in murky waters. Neon Lites Big Eye Easy-Tie Jigs are made in the U.S.A.
$2.99
Neon Lites MAXimum Gap Glow Jigs
Neon Lites MAXimum Gap Glow Jigs
6 Colors available
(1)
Neon Lites MAXimum Gap Glow Jigs are a favorite among anglers because of their piercing eyes and brilliant glow. These jigs are constructed with an extra short shank and a wide gap red hook to create a natural presentation for your bait. Activate the glow on this jig with a camera flash. Neon Lites MAXimum Gap Glow Jigs are made in the U.S.A.
$2.79
Charlie Brewer Charlie Bee
Charlie Brewer Charlie Bee
25 Colors available
(1)
Charlie Brewer Charlie Bees are small but effective lures for panfish, crappie, blue gill, perch, and smallmouth bass. The Charlie Bee features a soft plastic body with a vibra-tail to emulate live bait in the water. There is also a small willow blade to create a little extra flash when you're fishing it. The Charlie Brewer Charlie Bees are made in the U.S.A.
$2.49

At a Glance: Lures & Bait

Lures and baits are imitations and preserved forms of baitfish and invertebrates designed to attract predatory fish to a specific location to be caught by the hooks attached to the lures. This is the largest, most varied category of all fishing tackle. The word lure typically refers to the imitations made for casting and trolling. Baits refer to the preserved baitfish and fish parts, along with artificial baits, which may contain natural and synthetic substances to closely imitate smaller creatures and their scents. Some lures and baits can be combined to increase their effectiveness, and many anglers will modify them to create unique actions and profiles to fool heavily pressured fish.

Most lures are designed for specific tactics, water conditions, depths, speeds and predatory fish species. Lures range in weight from 1/124 oz. to several ounces, and are designed to float, suspend, sink or dive at controlled depths and increments as needed. Lures can be finished in multitudes of surface designs and colors including neons, metallics, glow, ultra-violet, and transparent finishes. The type of finish is dependent on the species they are imitating and the effect intended. They can also have different mechanical designs such as jointed sections, internal rattles, and trailer hooks. The different subcategories of lures and baits available at FishUSA include hard baits, soft baits, jigs and jig heads, spoons, spinners, spinnerbaits and buzzbaits, artificial baits, prepared and cured baits, attractants and cures, worm harnesses, trolling rigs and flies, lure components and flies.

Most hard baits were originally carved from wood, which has been mostly replaced by plastics in modern lure-making, while metals are used for others. Specific types of hard baits are stickbaits, crankbaits, jerkbaits, swimbaits, jigging lures and blade baits and topwater lures. Soft baits are rubber, silicone or other soft plastics molded into swimbaits, grubs, worms, tubes and other baitfish patterns. Jigs and jig heads are lead, tungsten, or tin weights molded onto specially designed hooks with long shanks to accept soft baits or materials to imitate various creatures. Spoons are metallic “blades” with shapes and bends similar to the eating utensil, and most often imitate swimming or injured baitfish for casting, jigging and trolling. Spinners feature metal blades which spin freely on a weighted or unweighted stiff-wire shaft and create wide-reaching vibrations to trigger fish to chase and strike. Spinnerbaits are combinations of jigs and spinners creating larger profiles and tremendous vibration and motion.

Artificial baits are products designed to specifically imitate the look and scent of live bait without the expense and difficulty of storing live bait. These include hard and soft plastic eggs and roe, paste and dough, nuggets made of similar compounds to dough but hold their shape better, larvae and waxies, and baitfish. Prepared and cured baits are natural eggs and roe, baitfish and cutbait, and worms. All of these have been preserved to prevent rot and decay. Attractants and cures are liquids and pastes to coat and spray scent onto lures, preserve and cure your own eggs and baitfish, and to attract fish to specific areas in the water.

Worm harnesses are similar to spinners but are pre-made bait rigs with blades, weights, and typically two hooks to hold nightcrawler worms for moderately-sized predatory fish. Some trolling rigs and flies function as large versions of worm harnesses to hold cutbait, while others are designed to have trolling flies or other small profile lures attached for large freshwater and saltwater species. Lure components are offered for the anglers wishing to build their own custom trolling rigs or to modify commercial harnesses.

Flies make up the final category of Lures and Bait and are specifically designed for fly fishing anglers targeting both saltwater and freshwater species. Dry flies are very light flies designed to float on the water’s surface, imitating flying insects in their adult stage. Nymphs, emergers and wet flies are tied to imitate the early and middle stages of an insect’s life below the surface. Streamers and muddlers are typically larger flies imitating baitfish, crayfish, leeches and other swimming creatures. Worms, sowbugs and scuds are imitations of bugs and worms which often fall from trees overhanging the streambanks. Poppers imitate frogs, mice and large bugs moving and splashing on the surface. Terrestrials imitate grasshoppers, crickets and ants that feed hungry fish when they miss the next blade of grass and end up in the water. Crayfish are wide-profile wet flies imitating the crab-like crayfish that are food for fish in streams, rivers and ponds. Egg patterns imitate single eggs and egg clusters primarily used for trout and salmon.

The top five lure and bait brands at FishUSA are Rapala, Yo-Zuri, Berkley, Reef Runner and Smithwick.

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