Free shipping on all orders over $50
> > Lures & Bait

All Deals: Lures & Bait

Refine Your Selection
112 RESULTS
Sort: 
Show: 
View: 
Page:
1
NewOffer AvailableBerkley PowerBait Ripple Shad
Berkley PowerBait Ripple Shad
12 Colors available
(1)
The Berkley PowerBait Ripple Shad is extremely realistic with its unique body, 3D red eyes, and enticing color combinations. Its segmented body and paddle tail create more vibration and swims with incredible action, attracting predatory fish to take a big bite. You can fish this versatile soft bait in a variety of applications and environments. This swimbait is infused with the exclusive PowerBait scent and flavor that keeps fish on the hook 18 times longer than the competition!
$4.29
NewOffer AvailableBerkley PowerBait Pro Twitchtail Minnows
Berkley PowerBait Pro Twitchtail Mi...
18 Colors available
Berkley PowerBait Pro Twitchtail Minnows features a sleek profile with a thin tail that creates an irresistible swimming action to attract bass and walleye. These versatile soft baits are infused with PowerBait's exclusive scent and flavor - proven to keep predatory fish on the hook 18 times longer than the competition. These Twitchtail Minnows are available in pro-designed colors so fish can see it better in murky waters. Berkley PowerBait Pro Twitchtail Minnows are made in the U.S.A.
$4.29
NewOffer AvailableBerkley PowerBait Rib Shad
Berkley PowerBait Rib Shad
8 Colors available
The Berkley PowerBait Rib Shad features a shape that appears as an easy meal for bass. Its body is ribbed on the belly and has a segmented tail that creates an amazing motion in the water that can be seen by bass in shallow or deep water. Enhanced with the exclusive PowerBait scent and flavor, this softbait is sure to hook-up fish and they won't let go. When rigged on a weighted hook or jighead, the Rib Shad will wiggle through the water, enticing predatory fish to take a bite! The Berkley Power...
$4.29
NewOffer AvailableBerkley PowerBait Pro Grubs
Berkley PowerBait Pro Grubs
16 Colors available
Berkley PowerBait Pro Grubs offer a large profile with a curled tail that creates incredible swimming action at any speed. Pro Grubs feature an irresistible scent and flavor that make fish hold onto these baits up to 18 times longer. Professional anglers designed the color combinations to better attract big fish in murky waters.
$4.29
NewOffer AvailableBerkley PowerBait Power Tubes
Berkley PowerBait Power Tubes
16 Colors available
Berkley PowerBait Power Tubes will have you catching more fish with their infused scent and flavor. These Power Tubes have a molded profile shape with plenty of tentacles to provide lifelike action to attract hungry fish. The fish will hold onto Berkley PowerBait Power Tubes 18 times longer, giving anglers an opportunity to feel the bites to hook plenty of fish.
$4.99
Offer AvailableSavage Gear Long Cast Backlip Herring Diver
Savage Gear Long Cast Backlip Herri...
5 Colors available
The Savage Gear Long Cast Backlip Herring Diver was created using a 3D scanner to perfectly replicate the appearance and swimming action of a herring. This lure features an innovative folding backlip design for exceptionally long casts. When the retrieve begins, the backlip will fold out, causing the lure to flash and roll. As you increase speed, the lure will rise in the water and enable you to fish in shallow areas.
$7.49 - $8.49
Trigger X Probe
Trigger X Probe
4 Colors available
The Trigger X Probe is a slender soft bait with a delicate swimming action similar to a real-life minnow. The super-soft plastic allows its tail to flutter with any slight movement from the angler, making it easier to catch the attention of that targeted fish. The Trigger X Ultra Glow colors feature a 15 minute glow time making them a long lasting remedy for any low light situation.
$2.99
$2.79
Trigger X Luv Bug
Trigger X Luv Bug
4 Colors available
The Trigger X Luv Bug gives anglers an advantage with its life-like grub body and remarkable tail action. This bait features a thin, heart-shaped tail that will flap and wave in the water to better entice curious fish. The Luv Bug is offered in a variety of natural, fluorescent, solid, or dual colors.
$2.99
$2.79
Offer AvailableBerkley PowerBait MaxScent Flatnose Minnows
Berkley PowerBait MaxScent Flatnose...
10 Colors available
Berkley PowerBait MaxScent Flatnose Minnows pack a high-powered scent like no other and are proven to catch more fish! These lures feature a compressed nose for better hook placement and come in a variety of great colors. Berkley makes their bait with soft and durable materials for a longer lasting soft bait.
$6.49
Offer AvailableBerkley PowerBait MaxScent Kingtail
Berkley PowerBait MaxScent Kingtail
10 Colors available
The Berkley PowerBait MaxScent Kingtail has a slow fall rate and a powerful scent! The Kingtail's ribbed body also gives it greater surface area making it look and feel bulkier than it actually is. Berkley baits are made for durability so you can enjoy fishing them longer than other soft baits.
$6.49
Offer AvailableBerkley PowerBait MaxScent Hit Worms
Berkley PowerBait MaxScent Hit Worms
10 Colors available
Berkley PowerBait MaxScent Hit Worms have a great loose-action tail that moves at lower speeds for even more scent scattering! These worms feature a nice thick body making them great for a whole variety of rigging options and comes in a diverse range of colors. Berkley baits are made from durable plastics that will last you cast after cast.
$6.49
Offer AvailableBerkley PowerBait MaxScent Lunch Worms
Berkley PowerBait MaxScent Lunch Worms
10 Colors available
Berkley PowerBait MaxScent Lunch Worms feature scent dispersion and action like nothing else on the market! The ribbed body allows for addition scent dispersion normal smooth bodied worms will not offer. The tail creates a lot of action with a unique flutter that garners plenty of attention. Berkley baits are made with rugged plastics that remain soft after use.
$6.49
Offer AvailableBerkley PowerBait MaxScent The General
Berkley PowerBait MaxScent The General
10 Colors available
The Berkley PowerBait MaxScent The General is treated with a custom scent unlike any other softbait on the market and is proven to catch more fish! The General series is a classic slow fall bait with a nice wiggle action. Berkley baits are made to be long lasting and durable for your continued casting pleasure.
$6.49
Offer AvailableBerkley PowerBait MaxScent D-Worm
Berkley PowerBait MaxScent D-Worm
10 Colors available
The Berkley PowerBait MaxScent D-Worm offers a super-charged scent with proven fishing-attracting ability like no other! The D-Worm series is molded for a realistic presentation and texture that resembles the real thing. Berkley makes their bait with durable yet soft material for terrific action and durability that lasts.
$6.49
FishUSA Zoo Cougar - 2 Pack
FishUSA Zoo Cougar - 2 Pack
The FishUSA Zoo Cougar features a unique pattern design. This fly has a unique flat, bullet-shape head that causes the fly to jerk back and forth. The FishUSA Zoo Cougar is built to be fished on a heavy sinking line
$3.49
$2.99
FishUSA Hi-Viz Griffith Gnat - 2 Pack
FishUSA Hi-Viz Griffith Gnat - 2 Pack
The FishUSA Hi-Viz Griffith Gnat fly is an ideal pattern to imitate a cluster of midges. This fly is made with quality materials, floats extremely well, and designed to fish dry on top of the water. The FishUSA Hi-Viz Griffith Gnat is extremely popular and a must have for any dry fly angler.
$2.99
$2.79
Offer AvailableSavage Gear 3D Goby Hollow Tube
Savage Gear 3D Goby Hollow Tube
12 Colors available
The Savage Gear 3D Goby Hollow Tube is the first 3D tube of its kind that perfectly mimics goby and freshwater sculpin species! These gobies are ideal for any tube-style jig heads from 1/8 to 3/4 ounces and are available in best smallmouth and largemouth bass colors. Side fins allow for a gliding action that drive fish crazy, no matter which dragging or hopping technique you use!
$4.99
Trigger X Curl Tail Minnow
Trigger X Curl Tail Minnow
10 Colors available
The Trigger X Curl Tail Minnow offers a life-like swimming action, making it a must-have for panfish anglers. The long, thin tail swims in the water with a light and subtle vibrating action. Bright colors combined with the fleeing baitfish movement entice the fish to bite. Add the Trigger X Curl Tail Minnow to your favorite jig head for the ultimate presentation!
$2.99
$2.79
Trigger X Boot Tail Minnow
Trigger X Boot Tail Minnow
12 Colors available
The Trigger X Boot Tail Minnow offers a light and subtle action that fish cannot resist. The long, micro-thin tail pulsates and wiggles to perfectly mimic a wounded baitfish. With its life-like design and awesome color selection, the Trigger X Boot Tail Minnow jig is sure to catch you more fish.
$2.99
$2.79
Trigger X Wingding
Trigger X Wingding
13 Colors available
The Trigger X Wingding offers the combination of a tube-like body with a creature-like look. The solid core body is soft, yet durable, allowing you to rig it to any jig hook. The tentacles pulse and swim as the bait moves through the water. Thanks to it's unique design and color patterns, the Trigger X Wingding provides a fish-enticing presentation.
$2.99
$2.79
Offer AvailableBerkley PowerBait Catfish Power Punch Dough
Berkley PowerBait Catfish Power Pun...
Berkley PowerBait Catfish Power Punch Dough is a sticky fiber bait with maximum scent dispersion that creates a scent trail to better attract hiding fish. Designed for treble hooks, this dough is very easy to use under a wide range of temperatures. For long lasting use, the fibers help keep the bait on the hook or jig, even in swift currents. Berkley PowerBait Catfish Power Punch Dough is made in the U.S.A.
$5.49
Clam Jason Mitchell Rattlin' Blade Spoon
Clam Jason Mitchell Rattlin' Blade ...
6 Colors available
Clam Jason Mitchell Rattlin' Blade Spoons have a pyrex glass rattle that's loud and noisy to attract fish from large distances. These Jason Mitchell custom color series spoons have metallic-plated finishes, hot glow colors, and a feathered treble. Unlike traditional rattle spoons, these can be described as a flutter spoon that jigs and flutters on the way down, making it perfect for ice fishing.
$5.29 - $5.79
$4.29 - $4.79
Custom Jigs & Spins Purest Jig
Custom Jigs & Spins Purest Jig
2 Colors available
Custom Jigs & Spins Purest Jig is incredibly simple, yet highly effective. This jig features a lightweight, soft plastic body molded over a gold-plated hook, making it an excellent choice for shallow water. When ice fishing, use this jig with a slow, repetitive bobbing motion to bring in crappies and bluegills. When out on open water, use it on a fly rod and reel in trout and panfish. However you use them, Custom Jigs & Spins Purest Jig is proven to produce fish every time.
$2.99
$2.29
Offer AvailableSavage Gear 3D Rat
Savage Gear 3D Rat
4 Colors available
Savage Gear 3D Rats are expertly designed from a 3D scan of a real rat to provide an extremely realistic appearance. These baits feature a 3-segment body held together with mesh for superior range of motion and natural-looking movement. All the appendages are constructed from strong, durable rubber and can be easily replaced allowing this lure to last for years. Savage Gear 3D Rats are equipped with two treble hooks, a top hook rigging option, and a replacement tail.
$19.99 - $24.99
Offer AvailableSavage Gear 3D Bluegill
Savage Gear 3D Bluegill
2 Colors available
Savage Gear 3D Bluegill are super-realistic-looking lures that bass will love. These soft, jointed lures offer a true-to-life action and finish. 3D Bluegill are great for top or bottom rigging.
$7.99 - $14.99
Offer AvailableSavage Gear 3D Topwater Duck
Savage Gear 3D Topwater Duck
3 Colors available
Savage Gear 3D Topwater Ducks were specially designed with spinning feet to replicate splashing, as well as feathered fins and an outstretched head position to almost perfectly replicate a real duckling hiding or fleeing from a predator in the water. These baits can be fished on straight wind or with a pull-and-pause retrieval method depending on your preference and water condition. These ducklings are rigged with two removable hooks, one on the back and one under the front of the body for easy ...
$16.99 - $19.99
Custom Jigs & Spins Rat Finkee Jig
Custom Jigs & Spins Rat Finkee Jig
2 Colors available
Custome Jigs & Spins Rat Finkee Jigs have a horizontal presentation that make them a universal lure for all species of fish. A fine balanced lead head with a plastic body molded over a gold hook makes them one of the most effective jigs ever created. Custom Jigs & Spins Rat Finkee Jigs have never been successfully duplicated by any other company, and are ideal for both open water and ice fishing.
$2.99
$2.29
Offer AvailableBerkley Gulp! Waxies
Berkley Gulp! Waxies
5 Colors available
Berkley Gulp! Waxies are effective all year round if you are targeting panfish. It features a natural formula that has been field tested to outlast and outfish live bait! These durable little baits are a favorite among anglers because they have fewer lost baits. Packaged in the special Gulp! scent, it has 400 times more scent dispersion to expand your strike zone, enabling you to catch more fish!
$3.99
Offer AvailableSavage Gear Hard Shrimp
Savage Gear Hard Shrimp
8 Colors available
Savage Gear Hard Shrimp utilize TPE material and a hard body, making them stronger and more durable than regular baits. These lures were designed for casting long distances. With a slow to medium retrieve, you get an erratic, underwater darting action, while a medium to fast retrieve gives you an erratic walk-the-dog, surface action. The soft, long antennae and legs mimic the movement of a real shrimp, while the body colors provide an irresistible shrimp imitation. Savage Gear Hard Shrimp are ri...
$8.99
$7.79
Offer AvailableSavage Gear 3D TPE Mayfly Nymph
Savage Gear 3D TPE Mayfly Nymph
9 Colors available
Savage Gear 3D TPE Mayfly Nymphs are designed to perfectly mimic the mayfly hatch colors. These baits are made of soft, TPE material that is super-strong, yet very flexible. The legs, tail, and antennae move and wiggle to provide a lively action on the fall. Combine all these great features with realistic colors for the most natural, realistic nymph presentation. Savage Gear 3D TPE Mayfly Nymphs are great for trout, steelhead, walleye, bass, and many other gamefish.
$3.79
Offer AvailableSavage Gear Fat Vibe
Savage Gear Fat Vibe
7 Colors available
Savage Gear Fat Vibes are lipless cranks with attitude. These lures utilize vibrant colors, large eyes, and a distinct rattling noise to draw strikes from great distances. Fat Vibes have an unmatched, side-to-side swimming action on the fall for a more realistic, escape pattern presentation. Whether you use a steady retrieve or a lift and fall method, Savage Gear Fat Vibes are effective and deadly.
$5.99 - $6.49
Offer AvailableSavage Gear Pre-Rigged 3D Craws
Savage Gear Pre-Rigged 3D Craws
3 Colors available
Savage Gear Pre-Rigged 3D Craws utilize a real 3D scan of a crayfish to create incredibly realistic-looking lures. These 3D Craws come pre-rigged on a stand-up jig head for the ultimate presentation. Air filled claws and head cavity allows the craw to float and give it a natural underwater movement. These baits are equipped with exaggerated antenna and legs for life-like action on either a forward drag or tail first retrieve.
$5.99
Bear Paw Live Bait Snell
Bear Paw Live Bait Snell
3 Colors available
Bear Paw Live Bait Snells are great for walleye fishing applications. Bear Paw Live Bait rigs feature an Indiana style blade and bright beads to provide flash and attraction. Live Bait Snells are made with quality short shank bronze hooks and tied on 18 inch monofilament line.
$1.99
$1.79
Offer AvailableBerkley Gulp! Crickets
Berkley Gulp! Crickets
2 Colors available
Berkley Gulp! Crickets are designed with lifelike details to imitate natural prey. These baits utilize the Gulp! attractant for extreme scent dispersion. The natural, bio-degradable formula has 400 times more scent dispersion than ordinary plastic baits and outfishes live bait in field tests. Berkley Gulp! Crickets are more durable and easier to care for than live bait.
$3.99
Nils USA Banana Jig
Nils USA Banana Jig
2 Colors available
Nils USA Banana Jigs are known to catch panfish and perch all year long, but are especially effective when ice fishing. These jigs feature banana-shaped bodies with bright, fish-attracting finishes. Nils USA Banana Jigs are constructed of tungsten molded onto high quality hooks. Each package contains one jig.
$2.99 - $3.29
$2.79
Clam Maki Mino Head Plastics
Clam Maki Mino Head Plastics
Clam Mino Head Plastics mimic a pinched off minnow head with the entrails still attached. You never have to worry about getting the perfect pinch again or waste money on un-used minnows. Clam Mino Head Plastics are hand poured plastics that are injected with fish oil that fish can't resist. Clam Mino Head Plastics are 112 inches, perfect for gamefish jigs. Each package contains eight baits. Clam Mino Head Plastics are made in the U.S.A.
$2.99
$2.49
Offer AvailableBerkley Flicker Minnow
Berkley Flicker Minnow
30 Colors available
(9)
Berkley Flicker Minnows feature a tournament-proven design, with insight from some of the top professional anglers in the industry. These lures were developed with the same strict standards as the popular Berkley Flicker Shads. Flicker Minnows are designed with a slender minnow profile that provides maximum flash and tail action. Pro Slick Flicker Minnow colors offer an oil slick design that naturally reflects light for greater attraction.
$4.99
Offer AvailableSavage Gear 3D Line-Thru Trout Swimbait
Savage Gear 3D Line-Thru Trout Swim...
5 Colors available
(3)
Savage Gear 3D Line-Thru Trout Swimbaits are designed after a 3D scan of a hatchery trout, so they look like the real thing. These baits are reinforced with nylon mesh to add durability and a silent swimming action. Line-Thru Trout Swimbaits can be fished around heavy cover due to the top hook line thru design. These baits feature an appropriate-sized treble hook and a line-guide hole to allow the angler to rig the lures with their preferred line or leader. This prolongs the life of the lure bec...
$11.99 - $19.99
Offer AvailableBerkley Flicker Shad Pro Series Crankbait
Berkley Flicker Shad Pro Series Cra...
24 Colors available
(17)
The Berkley Flicker Shad Pro Series Crankbaits come in two different styles, Slick and Flashy. The Slick finish on the Berkley Flicker Shad Pro Series Crankbaits uses vibrant opaque colors with a holographic sheen finish and the Flashy finish uses vibrant translucent colors with the holographic sheen finish. The belly portion on the Flashy colors of the Berkley Flicker Shad Pro Series Crankbaits are more transparent allowing you to see the bearings on the inside of the lure.
$3.99
Otter's Soft Milking Egg Single Eggs
Otter's Soft Milking Egg Single Eggs
2 Colors available
(1)
The Otter's Soft Milking Egg Single Eggs precisely mimic natural fish eggs, which make up a large portion of the salmonoids diet. These eggs are made of soft plastics with a texture very similar to natural eggs, so fish hold on to them longer than harder imitations. The Otter's Soft Milking Egg Single Eggs can be rigged and fished a variety of ways. These eggs can be simply threaded onto a hook, tied onto the hook shank similar to a fly, or pegged on the line above the hook. The methods of fish...
$3.99
$3.49

At a Glance: Lures & Bait

Lures and baits are imitations and preserved forms of baitfish and invertebrates designed to attract predatory fish to a specific location to be caught by the hooks attached to the lures. This is the largest, most varied category of all fishing tackle. The word lure typically refers to the imitations made for casting and trolling. Baits refer to the preserved baitfish and fish parts, along with artificial baits, which may contain natural and synthetic substances to closely imitate smaller creatures and their scents. Some lures and baits can be combined to increase their effectiveness, and many anglers will modify them to create unique actions and profiles to fool heavily pressured fish.

Most lures are designed for specific tactics, water conditions, depths, speeds and predatory fish species. Lures range in weight from 1/124 oz. to several ounces, and are designed to float, suspend, sink or dive at controlled depths and increments as needed. Lures can be finished in multitudes of surface designs and colors including neons, metallics, glow, ultra-violet, and transparent finishes. The type of finish is dependent on the species they are imitating and the effect intended. They can also have different mechanical designs such as jointed sections, internal rattles, and trailer hooks. The different subcategories of lures and baits available at FishUSA include hard baits, soft baits, jigs and jig heads, spoons, spinners, spinnerbaits and buzzbaits, artificial baits, prepared and cured baits, attractants and cures, worm harnesses, trolling rigs and flies, lure components and flies.

Most hard baits were originally carved from wood, which has been mostly replaced by plastics in modern lure-making, while metals are used for others. Specific types of hard baits are stickbaits, crankbaits, jerkbaits, swimbaits, jigging lures and blade baits and topwater lures. Soft baits are rubber, silicone or other soft plastics molded into swimbaits, grubs, worms, tubes and other baitfish patterns. Jigs and jig heads are lead, tungsten, or tin weights molded onto specially designed hooks with long shanks to accept soft baits or materials to imitate various creatures. Spoons are metallic “blades” with shapes and bends similar to the eating utensil, and most often imitate swimming or injured baitfish for casting, jigging and trolling. Spinners feature metal blades which spin freely on a weighted or unweighted stiff-wire shaft and create wide-reaching vibrations to trigger fish to chase and strike. Spinnerbaits are combinations of jigs and spinners creating larger profiles and tremendous vibration and motion.

Artificial baits are products designed to specifically imitate the look and scent of live bait without the expense and difficulty of storing live bait. These include hard and soft plastic eggs and roe, paste and dough, nuggets made of similar compounds to dough but hold their shape better, larvae and waxies, and baitfish. Prepared and cured baits are natural eggs and roe, baitfish and cutbait, and worms. All of these have been preserved to prevent rot and decay. Attractants and cures are liquids and pastes to coat and spray scent onto lures, preserve and cure your own eggs and baitfish, and to attract fish to specific areas in the water.

Worm harnesses are similar to spinners but are pre-made bait rigs with blades, weights, and typically two hooks to hold nightcrawler worms for moderately-sized predatory fish. Some trolling rigs and flies function as large versions of worm harnesses to hold cutbait, while others are designed to have trolling flies or other small profile lures attached for large freshwater and saltwater species. Lure components are offered for the anglers wishing to build their own custom trolling rigs or to modify commercial harnesses.

Flies make up the final category of Lures and Bait and are specifically designed for fly fishing anglers targeting both saltwater and freshwater species. Dry flies are very light flies designed to float on the water’s surface, imitating flying insects in their adult stage. Nymphs, emergers and wet flies are tied to imitate the early and middle stages of an insect’s life below the surface. Streamers and muddlers are typically larger flies imitating baitfish, crayfish, leeches and other swimming creatures. Worms, sowbugs and scuds are imitations of bugs and worms which often fall from trees overhanging the streambanks. Poppers imitate frogs, mice and large bugs moving and splashing on the surface. Terrestrials imitate grasshoppers, crickets and ants that feed hungry fish when they miss the next blade of grass and end up in the water. Crayfish are wide-profile wet flies imitating the crab-like crayfish that are food for fish in streams, rivers and ponds. Egg patterns imitate single eggs and egg clusters primarily used for trout and salmon.

The top five lure and bait brands at FishUSA are Rapala, Yo-Zuri, Berkley, Reef Runner and Smithwick.

Page:
1