and the FishUSA.com Member Sites
Our goal at FishUSA.com is to provide you with the fishing information, services and products that are most relevant to you. To achieve this goal, we collect information to understand what differentiates you from the millions of other internet users. We collect this information in two ways.
First, you may provide us with certain information such as your name, e-mail address and postal addresses when registering for certain services such as posting fishing reports, posting to our discussion boards and participating in online chat. This information is used for purposes such as personalization and verification. On other occasions such as when we provide items for purchase online, we may request your credit card number to conclude the transaction, or your mailing address to ensure proper delivery.
In our effort to provide personalization and opportunities for prizes and services, we may at times ask you to submit information such as your name or email address, or to share your interests and hobbies with us. You never have to answer these questions, and you can decline this exchange of information on any site on the Internet - not just ours - at any time. However, if you should choose to withhold requested information, we may not be able to provide you with some of the services that depend on the collection of this information.
In addition, third party advertising networks that we use may issue cookies when serving advertisements. We will update these policies to identify any new third party advertising networks promptly after we begin using their services.
Use of Information
Any personal information you provide to us when registering for any of our services or when ordering any products from our online store is maintained and accessible only by FishUSA.com unless specifically stated otherwise. Our primary goals in requesting registration information when you make a purchase in our store is to assure that we deliver the product to you, so that we can reach you if there is a question about your order, and to maintain a record of the transaction for customer service and tax reporting purposes. Our primary goal in requesting registration information when using our online services is to provide our registered users with customized experiences across our member sites. We also use this information to allow our advertising partners to reach specific segments of our users. By doing so, we are able to generate greater advertising revenue and ultimately provide the wealth of free information available on our regional sites. As explained below, information provided to our advertising partners is only "aggregate" information and is not specific information about any particular person.
FishUSA.com may use the personally identifiable information it collects in accordance with the following descriptions:
We are concerned about the safety of children when they use the Internet. We want you and your family to be safe while visiting our sites. Consistent with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), we will never knowingly request Personally Identifiable Information from anyone under the age of 18 without requesting verifiable parental consent.
Availability of Information on Interactive Features
Information that you provide while using interactive features on our sites such as posting reports and recipes and using our discussion boards and chat rooms is available for all to see. You should exercise discretion when deciding whether to enter Personally Identifiable Information within such forums.
FishUSA.com operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary, and only authorized individuals have access to the information provided by our visitors and customers. Any particularly sensitive information, such as a customer's credit card number collected for a commerce transaction, is encrypted prior to transmission. You are ultimately responsible for the security of your FishUSA.com member name and password. Please take care to store this information carefully.
We offer you the ability to opt-out of receiving information on FishUSA.com updates and new services at the point of collection.
To edit or change your personal information on our online tackle shop, FishUSA.com, please go to: https://www.fishusa.com/tackleshop/account_login.asp, log in with your user name and password, and edit your personal information there.
To edit or change your personal information on any of our regional fishing sites, please go to: http://forums.fishusa.com/login.aspx, log in with your user name and password, and edit your personal information there.
You may also send us email at email@example.com and tell us what changes you want made to your personal information and we will edit that information for you.
Inclusion on Email List
If you initiate contact with us by email (including but not limited to contacting us by email requesting information from us, requesting listing on one of our regional sites or soliciting us), we may include your email address on our email newsletter list. By making unsolicited contact with us by email, you consent to the inclusion of your email address on our email newsletter list.
It is not currently possible for a FishUSA.com member or customer to delete his or her information from our database. However, at any time you may request to be removed from our database and we will honor such request. You may send email to firstname.lastname@example.org for this request.
For further information about us, please see our Terms and Conditions, or contact us by us email at email@example.com.
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