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Hard Baits
Hard Baits(242)
Savage Gear Hard Shrimp
Savage Gear Hard Shrimp utilize TPE material and a hard body, making them stronger and more durable than regular baits. These lures were designed for casting long distances. With a slow to medium retrieve, you get an erratic, underwater darting action, while a medium to fast retrieve gives you an erratic walk-the-dog, surface action. The soft, long antennae and legs mimic the movement of a real shrimp, while the body colors provide an irresistible shrimp imitation. Savage Gear Hard Shrimp are ri...
Savage Gear Fat Vibes
Savage Gear Fat Vibes are lipless cranks with attitude. These lures utilize vibrant colors, large eyes, and a distinct rattling noise to draw strikes from great distances. Fat Vibes have an unmatched, side-to-side swimming action on the fall for a more realistic, escape pattern presentation. Whether you use a steady retrieve or a lift and fall method, Savage Gear Fat Vibes are effective and deadly.
$5.95 - $6.45
Yo-Zuri Crystal 3D Shrimp
Yo-Zuri Crystal 3D Shrimp offer lifelike details making them irresistible to gamefish. These lures utilize a feather tail to mimic a real shrimp tail and holographic foil to reflect light in all directions, providing an fish-attracting, realistic shrimp presentation. Combine those qualities with the natural, slow-falling action and this bait becomes a must-have in your tackle box. Yo-Zuri Crystal 3D Shrimp come in a variety of colors for any water condition.
Yo-Zuri Pin's Minnows
Yo-Zuri Pin's Minnows are classic floating lures that have been angler favorites for over 20 years. These lures are constructed of a durable molded body and polycarbonate lip. Natural colors and holographic finishes attract all types of gamefish. The tight wiggling action makes Pin's Minnows great for casting or trolling.
$6.95 - $8.95
Yo-Zuri L-Minnows
Yo-Zuri L-Minnows offer a wide, wobbling action, ultra realistic finishes, and oversized 3D eyes to perfectly resemble a wounded baitfish. These minnow lures are great at catching suspended fish at various depths. L-Minnows are true all-around baits with excellent casting distance and stability.
Yo-Zuri Rattl'n Vibes
Yo-Zuri Rattl'n Vibes are Yo-Zuri's original lipless crank baits. Internal stainless steel balls give these lures a super loud rattle and increase casting distance. Rattl'n Vibes are perfectly balanced, offering a downward swimming action on the fall and a sink rate of one foot per second. Large holographic eyes and detailed finishes give Rattl'n Vibes an incredible lifelike appearance.
Rapala Ultra Light Pop
Rapala Ultra Light Pop lures are excellent for bass, but are truly a multi-species bait. With 3D holographic eyes and realistic colors, these poppers offer a true-to-life presentations that are sure to trigger strikes. Ultra Light Pop lures may be small, but they pack big-time action. Features of Rapala Ultra Light Pop lures include Natural and chrome patterns, a Deep, cupped lip, and VMC black nickel round bend treble hooks.
Rapala Scatter Rap Tail Dancer
Rapala Scatter Rap Tail Dancers feature a scatter lip design and a tapered tail. These two features combine wide swinging tail action with erratic lip movement, making this lure irresistible to any game fish. The Scatter rap line creates the skittish actions of a real fleeing bait fish. These floating lures are made from balsa and have evasive sweeping action perfect for casting or trolling.
Rapala Scatter Rap Deep Shad
Rapala Scatter Rap Deep Shad combine the optimum bait fish shape with the quick and unpredictable movements of a fleeing bait fish. This lure puts out all the quick action of an escaping fish that provokes an attack, getting you the bite. Rapala Scatter Rap Shad Deep Lures are silent and quick diving, getting your bait right to the strike zone.
Bandit Walleye Shallow Divers
Bandit Walleye Shallow Divers are great for exploring shallow to medium depth flats. These lures have a very deflective square bill. Walleye Shallow Divers are the go-to slender trolling minnow for many anglers.
Bandit Walleye Deep Divers
Bandit Walleye Deep Divers are great for walleye, zander, and other predator fish that explore deeper waters. Walleye Deep Divers dive quickly with their round lip and slender build. They are the go-to minnow jerkbait for many anglers.
Storm FishUSA Custom Color Original Deep ThunderSticks
Storm Original Deep ThunderSticks now come in awesome FishUSA Custom Colors! These lures are the same great Storm Thunderstick lures that have been popular with anglers for years. The custom colors were chosen and designed by our own FishUSA Tournament anglers and charter captains. Storm Original Deep ThunderStick Lures are a true classic lure, used by anglers around the world. These baits feature designs from the original ThunderStick molds and are outfitted with premium VMC hooks for sure hol...
Bay Rat Lures Long Extra Deep Divers
Bay Rat Lures Long Extra Deep Divers are great for targeting all species of gamefish such as walleye, salmon, steelhead, trout, bass and more. Extra Long Deep Divers dive down deep to reach the target zone for those big trophy fish. With a minnow-like appearance and fish-enticing wobbling action, these lures are sure to bring on the strikes. Bay Rat Lures Long Extra Deep Divers have a wide body profile with an attractive minnow wobble action. Bay Rat Lures are designed, molded, and hand painted ...
Bagley Minnow B
Bagley Minnow B lures are stick baits that are easy to cast and fun for topwater fishing or just sub-surface. Bagley Minnow B baits are built with the unmistakable Bagley action and internal rattle chambers to produce a strong, vibrating, fish-calling sound. Bagley Minnow B lures are extremely versatile and can be fished using a variety of techniques to get the best results.
Bagley Rumble B
Bagley Rumble B lures are designed to catch those big gamefish. With a unique swimming lip, Bagley Rumble B lures move through the water with a rocking motion that creates an incredible fish-enticing action. Bagley Rumble B lures have a low, resonating rattle and come in bright colors for the ultimate in attraction.
Daiwa Salt Pro Minnows
Daiwa Salt Pro Minnow lures provide an enticing, frantic side-to-side swimming action. These versatile baits are built with a weight transfer system for easy casting at long distances. Realistic scale patterns and 3D eyes add to the attraction. Salt Pro Minnow lures can be retrieved with a fast, ripping style or a steady retrieve with an intermittent twitch. Either way you retrieve, the SP Minnow is a proven to catch fish. Features of Daiwa Salt Pro Minnow lures include a Tight "S" action, 1.4 m...
Daiwa DB Minnow SP
Daiwa DB Minnow SP lures have highly detailed finishes with realistic scale patterns and 3D eyes. These jerkbaits are designed for extra-long casting with two stationary weights near the front and a transfer weight in the rear chamber. An erratic, darting action makes DB Minnow lures irresistible to bass, striper, trout, and other freshwater predators.
Daiwa Game Vibe
Daiwa Game Vibe lures are designed with engraved scale patterns and a tight wiggling action that bass and other gamefish can't resist. As these baits move through the water, fish-catching vibrations are emitted enticing even the shyest of fish. Bright, long-lasting finishes and realistic 3D eyes increase the attraction. Daiwa Game Vibe lures are quality, affordable, lipless baits that will outfish other more expensive crankbaits. Features of Daiwa Game Vibe lures include a Baitfish profile body ...
$5.95 - $6.95
$5.35 - $6.25
Matzuo Doragon Minnow
Matzuo Doragon Minnow lures is designed to slay all gamefish, big or small. These serpentine-style baits offer realistic swimming actions just below the water's surface. Whether trolling or cranking, Doragon Minnow lures are deadly.
$5.95 - $7.45
Matzuo Ikari Shad
Matzuo Ikari Shad lures are lipless, slow-sinking baits designed for an aggressive presentation. These lures are appropriately named Ikari, which means "anger" in Japanese. With a super loud, rattling sound, tantalizing horizontal fall, and realistic, blood red, flared gills, these lures definitely live up to the Ikari name. Ikari Shad lures are constructed with super sharp Matzuo treble hooks, stainless steel rattles, and a brightly painted, durable body. Matzuo Ikari lures are completely balan...
Rapala Shadow Raps
The much anticipated Rapala Shadow Raps are like no other jerkbait you have ever fished before. These baits combine a horizontal struggle with a vertical fade that mimics a wounded minnow perfectly. Shadow Raps kick almost 180 degrees right then left, allowing them to be fished almost in place with very little movement forward. This action keeps the bait in the strike zone for a longer period of time.
Yo-Zuri 3DB Crayfish
Yo-Zuri 3DB Crayfish are slow sinking with a natural crayfish swimming action that are perfect for all species of bass fishing. These lures have a patented 3D UV prism finish and a jointed paddle fin for added attraction. The bodies are hard and the claws are made of a soft plastic material for added realism.
Yakima Mag Lip
Yakima Mag Lip lures are high action trolling plugs that dive deep and produce gamefish such as crappie, trout, walleye, salmon, and steelhead. These lures are unique because of their ability to go so deep while still preforming an erratic darting action.
Yo-Zuri Crystal Minnows
Yo-Zuri Crystal Minnows are designed with a brilliant holographic finish that reflects light and attract gamefish even in murky water. These lures feature over-sized 3D eyes and a wiggling action to create a realistic appearance. Whether using a twitch-stop-go or a steady retrieve, Crystal Minnow Floating Lures will dart and dive, then float to the surface. Effective and deadly. Features of Yo-Zuri Crystal Minnow Floating Lures include high quality treble hooks and a durable body.
$9.95 - $12.95
Yo-Zuri Crystal 3D Jointed Minnow Deep Divers
Yo-Zuri Crystal 3D Jointed Minnow Deep Divers are constructed with a jointed, natural minnow-shaped, body which produces a responsive darting action. This action combined with the holographic finish creates flashes of light and vibrations that attract fish from greater distances. The deep diving lip gets the lure down fast and keeps it there. Yo-Zuri Crystal 3D Jointed Minnow Deep Divers are equally effective when cast and retrieved or trolled for a wide variety of freshwater and saltw...
Yo-Zuri Crystal 3D Minnows
Yo-Zuri Crystal 3D Minnow Floating Lures are designed with a 3D holographic finish that is proven effective. These lures reflect subsurface light and provide an attractive target for gamefish. Over-size 3D eyes and a darting, wiggling action add to the realism making them more enticing. Crystal 3D Minnow Floating Lures are excellent for all types of gamefish whether using a steady or a stop-and-go technique. Features of Yo-Zuri Crystal 3D Minnow Floating Lures include High quality treble hooks a...
$9.95 - $11.95
Yo-Zuri 3DS Poppers
Yo-Zuri 3DS Poppers are designed with 3D Internal Prism finishes and brilliant painted colors to create super-realistic baitfish imitations. These lures reflect light and send flashes to entice fish from far distances. 3DS Poppers are built realistic 3D eyes and a cupped lip that splashes during retrieve to provide greater attraction.
Yo-Zuri Crystal Minnow Deep Divers
Yo-Zuri Crystal Minnow Deep Divers offer brilliant, crystal holographic finishes and life-like colors to provide maximum flash and attraction. Oversized 3D eyes and raised molded gill plates add to the realistic appearance. Crystal Minnow Deep Divers are equally as effective casting or trolling for freshwater or saltwater gamefish.
$11.95 - $13.95
Yo-Zuri Crystal 3D Jointed Minnows
Yo-Zuri Crystal 3D Jointed Minnows are constructed of a jointed, natural minnow-shaped body that produces an irresistible, responsive, darting action. These lures utilize a 3D prism finish and brilliant life-like colors that reflect light and attract fish from great distances. Yo-Zuri Crystal 3D Jointed Minnows are excellent for all types of gamefish, whether using a steady retrieve or a stop and go retrieve.
$11.95 - $12.95
Yo-Zuri Crystal 3D Minnow Deep Divers
Yo-Zuri Crystal 3D Minnow Deep Divers are designed with 3D holographic finishes that reflect light for greater attraction. Brilliant colors and realistic 3D eyes add life-like appeal. These lures are constructed with a durable body and high quality split rings and treble hooks.Yo-Zuri Crystal 3D Minnow Deep Divers provide a tight wiggling action to entice all types of gamefish.
Yo-Zuri 3DS Vibes
Yo-Zuri 3DS Vibes are crafted to be extremely realistic looking with the best swimming actions. A 3D prism finish combined with life-like colors attract fish from great distances. Yo-Zuri 3DS Vibes are technologically advanced, well-balanced lures that should be in every angler's tackle box.
Yo-Zuri 3DB Vibes
Yo-Zuri 3DB Vibes are constructed with a ribbed belly to create distinctive wave motions and vibrations to attract fish. Patent-pending 3D internal prism and life-like color finishes reflect light great distances. Yo-Zuri 3DB Vibes are great for all types of gamefish.
Yo-Zuri 3DS Crank MR
Yo-Zuri 3DS Crank MR lures are designed with high quality, life-like colors and a well balanced body. These medium running lures feature patent-pending, 3D internal prism finishes that produce fish-enticing flash. Wave-motion ribs on Yo-Zuri 3DS Crank SR lures sends more vibration to entice gamefish.
Yo-Zuri 3DS Crank SR
Yo-Zuri 3DS Crank SR lures are high quality, perfectly balanced, shallow running lures. Patent-pending, 3D internal prism finishes and wave-motion ribs sends more flash and vibration to entice gamefish. With a perfect swimming action and life-like colors, Yo-Zuri 3DS Crank SR lures are an excellent addition to any tackle box.
Yo-Zuri 3DS Shad SR
Yo-Zuri 3DS Shad SR lures are high quality, shallow running lures. These lures are designed with 3D internal prism finishes and brilliant life-like colors. The prism flashes reflected light to attract all types of gamefish. Yo-Zuri 3DS Shad SR lures are well-balanced to provide the perfect swimming action.
Yo-Zuri 3DS Minnows
Yo-Zuri 3DS Minnows utilize a patent pending 3D internal prism that reflects light at much greater distances making them highly visible to fish. 3DS Lures come pre-rigged with strong, sharp round bend treble hooks.Yo-Zuri 3DS Minnows are proven fish catchers especially for in-shore saltwater gamefish, but great for freshwater, too.
Yo-Zuri 3DS Shad MR
Yo-Zuri 3DS Shad MR lures are designed with 3D internal prism finishes that flash and entice fish from great distances. These high quality, medium runner lures feature a well-balanced shape and brilliant, life-like colors. With a perfect swimming action, Yo-Zuri 3DS Shad MR lures are proven to catch all types of gamefish.
Wolverine Tackle Silver Streak Blades
Wolverine Tackle Silver Streak Blades were designed to vibrate as they move through the water or while jigged. Built with a strong, durable body and hooks, these baits were meant to last. Silver Streak Blade Baits are great for casting or jigging for all kinds of gamefish.
Northland Puppet Minnow Darter Jigs
Northland Puppet Minnow Darter Jigs were designed for vertical jigging while ice fishing or below a boat. When jigged, pumped, or dropped, these jigs dart and swim in a semi-circle that is sure to entice the fish to strike. Puppet Minnow Darter Jigs are versatile and deadly on walleye, pike, perch, and trout. Each package contains one jig.
$4.25 - $4.75
Rapala Shad Rap RS
Rapala Shad Rap RS lures are slightly heavier, plastic version of the original Shad Rap. The extra weight allows anglers to cast farther. These lures were designed with an erratic wobble and a cadence-like rattle. Stalling on the retrieve will cause the Shad Rap RS lures will suspend like a real baitfish. Features of Rapala Shad Rap RS Lures include unique wobble and Premium VMC Black Nickel Hooks.