In 1977 a ski patrolman from Jackson Hole, Wyoming, came up with an idea for an eyewear retainer that would grip his shades through all kinds of alpine adventures. Using an old wetsuit, some sharp scissors, and good old American ingenuity, he made the first pair of eyewear retainers. The ingenious device quickly became a hit with all of the patrollers! Demand picked up quickly for the invention which was nameless at first. The Jackson Hole ski patrol used the word "croakies" when they couldn't think of a word (think "thing- amajig"), but it finally stuck on the first neoprene eyewear retainer ever invented. Croakies headquarters are still in Jackson Hole, Wyoming with most of their production in Bozeman, Montana.