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Clearance: Hard Baits(24)
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Matzuo Zen Series Binate Finesse Lures
Matzuo Zen Binate Finesse lures are shallow runners available in 2 1/2 in. and 3 1/2 in. sizes. Zen Binate Finesse lures feature a jointed section to create a perfect swimming action. Matzuo Zen Binate Finesse lures float like a live resting fish, and dive 0-2 ft. or 0-4 ft. when in motion.
$4.95
$3.71
Matzuo Nano Hopper Lures
Matzuo Nano Hopper lures look and act like a small grasshopper and display the characteristics of the real thing. Nano Hopper lures are great for game fish including Trout, Bass, Perch, and panfish. Matzuo Nano Hopper lures are 2" in length, weigh 3/16 oz. and dive 0-3 ft.
$3.95
$3.16
Yo-Zuri Crystal 3D Minnow Deep Diver Jointed Lures
The Yo-Zuri Crystal 3D Minnow Deep Diver Jointed Lures feature a deep diving lip that gets the lure down fast and keeps it there. The Yo-Zuri Crystal 3D Minnow Deep Diver Jointed Lures are great for a wide variety of fresh and saltwater species. These lures feature the brilliant, internationally patented 3D Prism Finish that reflects all subsurface light. The reflected light attracts fish from far distances as well as in turbid water. The jointed, natural “minnow” shaped, body which produces a responsive darting action, further enhancing the 3D Prism effect. Available in 12 colors
$19.95
$17.96
Yo-Zuri Crystal 3D Minnow Jointed Lures
(1)
Yo-Zuri Crystal 3D Minnow Jointed Lures feature a wide swimming action that fish find hard to resist. The brilliant internationally patented 3D Prism Finish that reflects all subsurface light. The reflected light attracts fish from far distances as well as in turbid water. The Yo-Zuri Crystal 3D Minnow Jointed Lures feature a jointed body that creates a responsive darting action, while the unique triangular lip design allows the lure to be fished slowly, even in shallow water. Available in 14 colors.
$17.95
$16.16
Savage Gear 4 Play Herring Lowrider Lures - 7 1/2"
(3)
Savage Gear 4 Play Herring Lowrider Lures are triple-jointed lures with a very erratic and vibrating action. These 4 Play lures can be fished very slow and with spinstops - super all year round. The action and look of Savage Gear 4 Play Lowrider Lures make them a very effective and easily fished lure - they swim and move through the water like the real thing! These 4Play Herring Lowrider Lures are 7 1/2" in length.
$15.95
$12.76
Storm Kickin' Stick KST12 Lures
Storm Kickin' Stick Lures feature a life-like kicking action due to the segmented swimming body. These lures are irresistible to saltwater and freshwater fish. Fished with a slow to medium retrieve you can’t go wrong. Premium VMC black nickel hooks to back you up. Fish are attracted to this lures rattle, variable depths and detailed color patterns. Model KST12 is 5" in length.
$9.45
$7.56
Storm Swimmin' Stick SST12 Lures
Storm Swimmin' Stick Lures are great as both a freshwater and saltwater bait with the large segmented body. Swimmin Stick lures give off an aggressive rolling, swimming action when fished with a medium to fast retrieve. Variable depth, slow sinking, integrated lip for durability, loud rattles and Premium VMC black nickel hooks make these Storm Swimmin' Stick lures a grand slam. Model SST12 is 5" in length.
$9.45
$7.56
Storm Deep Rattlin' Flat Wart DRFW05 Lures
(1)
Storm Deep Rattlin' Flat Wart Lures are extremely buoyant. With flat sides, the flat “wart" gives off a hard flash and tight vibration while still staying true to the Classic Wart searching action. Deep Rattlin' Flat Wart lures are topped off with a loud rattle, 3-D holographic eyes and either classic patterns or the new UV bright finishes that reflect more light and make this lure more visible. Model DRFW05 is 2" in length.
$4.75
$3.80
DAM Effzett FZ Jawbreaker Lures
(1)
DAM Effzett FZ Jawbreaker Lures hav a very fast erratic motion that imitate a nervous swimming baitfish. The combination of the right buoyancy and the Japanese shape of the diving lip allows anglers to fish it both very slowly and extremely fast. Jawbreaker lures feature a very quick side-to-side flanking motion and holographic foil inside relecting light in all directions. Available in 9 and 12 centimeters sizes.
$8.95 - $10.95
$6.27 - $7.67
Rapala Clackin' Minnow Lures
Rapala Clackin' Minnow Lures feature Rapala's signature Clackin' Cadence rattle and a long-casting, slow-sinking minnow body profile. Awarded the "Best of the B
$11.25 - $13.25
$8.44 - $9.94
Yo-Zuri 3DS Fingerling Minnow F962 Lures
(2)
Yo-Zuri 3DS Fingerling Minnow Lures are proven fish catchers especially for in-shore saltwater gamefish, but great for freshwater, too. These Fingerling lures feature lifelike color patterns with the new 3D prism finish, 3D body technology, and lifelike eyes. 3DS Lures come pre-rigged with new stronger and sharper round bend treble hooks. Yo Zuri 3DS lures are 2 3/4" in length, weighs 1/4 oz., and dives to 3 ft.
$10.95
$9.86
Yo-Zuri Edge Rattling Minnow Vibe Lures
(1)
Yo-Zuri Edge Minnow Vibe lures are sinking, lipless style lures that incorporate the flat side designs of the Edge Series to reflect light in all directions. These Edge Minnow Vibe Lures perfectly resemble a shad and swim with a hard vibrating action, emitting a high frequency sound to attract fish from deep or stained water. Edge Minnow Vibe Lures feature a tight fast action and cast like bullets - far and accurate.
$12.95
$9.07
Yo-Zuri Edge Minnow Floating Lures
(1)
Yo-Zuri Edge Minnow Floating Lures feature a universal minnow shape with a twist - it has three sides cut into it. The triad shape creates specific angles which reflect light into many different directions like the facets of a gem. The holographic foil adds to the attractions looking like scales falling off a wounded minnow. These Edge lures also cut through the water like a knife, creating a hard "slicing" action that allows you to switch direction on a dime. Edge Minnow Floating Lures can retrieved at a fast speed for a wide wobble action, retrieved at a medium speed for a wobbling roll that really reflects light, or retrieved slowly for a tight rolling action enticing strikes.
$13.95 - $15.95
$9.77 - $11.17
Yo-Zuri Crystal Minnow Deep Diver Lures
(9)
Yo-Zuri Crystal Minnow Deep Diver lures have been redesigned with a new holographic finish that attracts fish in low light or murky water conditions. The animated, oversized 3D eyes and raised molded gill plates add to the realistic appearance. The deep diving lip gets the lure down and stays at the fishes feeding depth. Crystal Minnow Deep Diver Lures are equally as effective casting or trolling for freshwater or saltwater gamefish. These lures are made with thicker, stronger body material, strong split rings, 3X hooks and the same great Crystal Minnow tight wiggling swimming action anglers expect from quality baits from Yo-Zuri.
$12.95 - $14.95
$11.66 - $13.46
Yo-Zuri Crystal 3D Minnow Deep Diver Lures
(2)
Yo-Zuri Crystal 3D Minnow Deep Diver lures provide anglers an improved 3D finish for better results and a deep diving lip that gets down and stays at the fishes feeding depth. These lures feature a brilliant 3D holographic laser tape finish that reflects all subsurface light and gives a gamefish a target even in murky water. Crystal 3D Minnow Deep Diver Lures are made with thicker, stronger body material, wire through construction, strong split rings, 3X hooks and the same great Crystal Minnow swimming action anglers expect from quality baits from Yo-Zuri.
$17.95 - $19.95
$16.16 - $17.96
Yo-Zuri Crystal 3D Minnow Magnum Lures
(1)
Yo-Zuri Crystal 3D Minnow Magnum lures provide anglers with the proven action of the Crystal Minnow Magnum in an improved 3D finish for better results. These 3D Magnum lures feature a brilliant 3D holographic laser tape finish that reflects all subsurface light and gives a gamefish a target even in murky water and a realistic wiggling action and are equally effective worked in a twitch-stop-go manner or with a steady retrieve. Crystal 3D Minnow Magnum Lures are made with thicker, stronger body material, wire through construction, strong split rings, 3X hooks and the same great Crystal Minnow swimming action.
$21.95
$19.76
Yo-Zuri Crystal 3D Minnow Floating Lures
(1)
Yo-Zuri Crystal 3D Minnow Floating lures provide anglers with the proven action of the Crystal Minnow in an improved 3D finish for better results. These Crystal 3D lures feature a brilliant 3D holographic laser tape finish that reflects all subsurface light and gives a gamefish a target even in murky water. The animated over-sized 3-D eyes and raised molded gill plate add to the realistic appearance. Crystal 3D Minnow lures also feature a realistic wiggling action and are equally effective worked in a twitch-stop-go manner or with a steady retrieve. These floating models will dart and dive then float to the surface.
$12.95 - $14.95
$11.66 - $13.46
Yo-Zuri Crystal Minnow Floating Lures
(6)
Yo-Zuri Crystal Minnow Floating lures feature a brilliant holographic laser tape finish that reflects all subsurface light and gives a gamefish a target even in murky water. The animated over-sized 3-D eyes and raised molded gill plate add to the realistic appearance. Crystal Minnow lures feature a realistic wiggling action and is equally effective worked in a twitch-stop-go manner or with a steady retrieve. These Crystal Minnow floating models will dart and dive then float to the surface.
$10.95 - $12.95
$9.86 - $11.66
Nils Master Jigger 3 Jigging Lures
(1)
The Nils Master Jigger 3 Jigging Lures feature a specially designed body shape and swimming action perfect for both open water and ice fishing jigging techniques. With the slightest twitch of the rod tip the Jigger darts like a live bait fish. The rear tail fin gives these lures a circular swimming motion when jigged. Each lure is individually tank tested and hand-tuned before packaging. These quality lures are made in Finland. Available in eight colors.
$8.95
$7.16
Nils Master Jigger 2 Jigging Lures
(2)
The Nils Master Jigger 2 Jigging Lures feature a specially designed body shape and swimming action perfect for both open water and ice fishing jigging techniques. With the slightest twitch of the rod tip the Jigger darts like a live bait fish. The rear tail fin gives these lures a circular swimming motion when jigged. Each lure is individually tank tested and hand-tuned before packaging. These quality lures are made in Finland. Available in eight colors.
$7.95
$6.36
Nils Master Jigger 1.5 Jigging Lures
(2)
The Nils Master Jigger 1.5 Jigging Lures feature a specially designed body shape and swimming action perfect for both open water and ice fishing jigging techniques. With the slightest twitch of the rod tip the Jigger darts like a live bait fish. The rear tail fin gives these lures a circular swimming motion when jigged. Each lure is individually tank tested and hand-tuned before packaging. These quality lures are made in Finland. Available in eight colors.
$8.45
$6.76
Strike King Redeye Shad Lipless Crankbaits
(7)
The Strike King Redeye Shad Lipless Crankbaits are mean little lures. Designed by Strike King's National Pro-Staff, the Red Eye Shads have incredible actions and feature custom paint jobs, premium VMC hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market.
$5.75
Yo-Zuri Sashimi Slider Salt Water Minnow Lures
(2)
Yo-Zuri continues a tradition of quality with the Sashimi Slider Salt Water Minnow Lures. The Sashimi Slider is a innovative lure that is completely new to the fishing industry. The color schemes on these lures actually change color. Many baitfish and gamefish will change colors to blend in or alert other fish that they are feeding or in distress. These new highly detailed lures mimic that color changing behavior, attracting both inshore and offshore gamefish.
$27.95
$19.57
Yo-Zuri Sashimi Salt Water Minnow Lures
(1)
Yo-Zuri continues a tradition of quality with the Sashimi Salt Water Minnow. The Sashimi Minnow is a innovative lure that is completely new to the fishing industry. The color schemes on these lures actually change color. Many baitfish and gamefish will change colors to blend in or alert other fish that they are feeding or in distress. These new highly detailed lures mimic that color changing behavior, attracting both inshore and offshore gamefish.
$24.95
$17.47